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WELCOME TO THE COMMUNITY HEALTH AND EQUITY COMMITTEE MEETING OF BIRTHDAY, APRIL 22ND, THURSDAY.
UH, CLERK, COULD WE PLEASE HAVE A ROLL CALL? COUNCIL MEMBER GONZALEZ PRESENT.
COUNCIL MEMBER ANDREW SULLIVAN HERE.
COUNCIL MEMBER TREVINO AND CHAIR SANDOVAL HERE, MADAM, WE HAVE A QUORUM.
[Items 1 - 3]
OUR FIRST THREE ITEMS ARE APPROVAL OF THE MEETING MINUTES FROM FEBRUARY THE 25TH, MARCH 16TH AND MARCH 22ND.IS THERE A MOTION AND A SECOND? SO MOVED, CHAIR.
WE HAVE A MOTION FROM VIE AND A SECOND FROM, UH, ANDREW SULLIVAN.
ANY OPPOSED? ALL RIGHT, THANK YOU.
[4. 21-2972 A briefing providing updates on the community-wide COVID-19 Waitlist for people 65+ [Ben Gorzell, Chief Financial Officer; Craig Hopkins, Chief Information Officer, Information Technology Services]]
BRIEFING AND POSSIBLE ACTION ON, UH, THE COMMUNITY-WIDE C OVID 19 WAITING LIST FOR PEOPLE 65 AND OVER.I WE'RE REALLY EXCITED TO HEAR HOW THIS IS GOING.
UH, I WANNA THANK EVERYBODY WHO'S TAKING THE TIME TO, TO JOIN US ON THIS.
SO I BELIEVE I'M TURNING THIS OVER TO, IT SAYS BEN GELLE, BUT THEN IT SAYS CRAIG HOPKINS
I'D LOVE TO TURN IT OVER TO BEN SINCE HE'S NOT HERE, IF YOU WANNA DO THAT.
UH, AND I HAVE PHIL BECKETT WITH ME FROM HASA AS WELL, IS ON THE CALL.
AND SO I'M GONNA TAKE YOU THROUGH A, UH, FEW SLIDES TO GIVE EVERYBODY AN UPDATE ON WHERE WE ARE.
AND THEN PHIL AND I ARE AVAILABLE FOR ANY QUESTIONS YOU MAY HAVE AS YOU WANNA GO FORWARD.
SO, UM, SO GO AHEAD AND HIT THE FIRST ONE FOR ME, JAHA.
I, I THINK WE ALL KNOW ABOUT WHAT'S GOING ON HERE, BUT I JUST WANNA MAKE SURE WE'VE LEVEL SET EVERYBODY ON WHAT'S HAPPENED IN THE LAST TWO WEEKS.
UM, MARCH 31ST, UH, AS WE KNOW, CITY COUNCIL PASSED THE ORDINANCE TO ESTABLISH THE COMMUNITY-WIDE REGISTRY FOR THE COVID TO 19 VACCINE REGISTRATION, BUT INSIDE OF THAT WE, WE FOCUS ON TWO VERY SPECIFIC THINGS, AND I JUST WANNA MAKE SURE WE KNOW WHAT THE WAIT LIST IS INTENDED FOR AT THE MOMENT ON THAT DECISION.
UH, ONE, THE GOAL WAS TO SET IT UP FOR ANY INDIVIDUAL WHO WANTED A COVID C OVID 19, UH, VACCINE THAT COULD PROVIDE INFORMATION ABOUT THEMSELVES.
SO A VACCINE PROVIDER COULD USE THAT AS A WAY TO CONTACT THEM WHEN THEY HAD VACCINES AVAILABLE.
THAT WAS THE WHOLE PREMISE OF WHAT WE'RE TRYING TO PUT TOGETHER.
SO IT'S NOT A REGISTRATION FOR AN APPOINTMENT, BUT IT'S A PLACE TO PUT YOUR NAME SO PROVIDERS CAN PULL YOUR NAME WHEN THEY HAVE AVAILABILITY.
THAT'S WHAT HAS BEEN OUR BASIS OF EVERYTHING WE BUILT.
WE ALSO READ THE PILOT THIS ON RESIDENCE AGE 65 OR OVER WHO HAVE NOT BEEN VACCINATED OR CURRENTLY DO NOT HAVE AN APPOINTMENT TO BE VACCINATED.
WE WANTED TO FOCUS ON THAT AGE GROUP FIRST AS WE WENT FORWARD.
UM, SO ON APRIL 8TH, AND I WANNA REMIND EVERYBODY IN EIGHT DAYS, AND NOW ALL THAT CREDIT GOES OUT TO PHIL BECKETT AND HIS TEAM AND HIS SUPPORT TEAMS IN EIGHT DAYS.
HE WAS ABLE TO TURN ON THIS FORUM, YOU SEE ON THE RIGHT IN BOTH SPANISH AND ENGLISH.
AND WE WERE ABLE TO SOFT LAUNCH THAT WITH OUR THREE ONE ONE CALL AGENTS ALL OVER ON PAULA'S TEAM.
AND SO THAT WAS LIKE A THURSDAY MORNING THAT WE TURNED THAT ON AND WE ASKED THE AGENTS TO LOG IN AND START AS CALLS CAME IN TO ACTUALLY TELL PEOPLE, I'M SORRY, THERE WEREN'T ANY VACCINES AVAILABLE AT THE TIME, WOULD YOU LIKE TO BE PUT ON A WAIT LIST? AND WE RAN THAT FOR A FEW DAYS TO KINDA WORK THROUGH THE BUGS, BUT WE WERE UP AND RUNNING.
AND THEN ON APRIL 13TH, WHICH WAS THE FOLLOWING TUESDAY NIGHT, WE ACTUALLY TURNED THIS PAGE LIVE, BOTH SPANISH AND ENGLISH, UH, ON SAN ANTONIO.GOV, BUT WE DIDN'T TELL ANYBODY ABOUT IT.
AND SO WE DID THAT ON PURPOSE SO WE COULD GET IT OUT THERE, GET SOME LOAD TESTING, DO SOME SCALE.
A FEW OF US WENT IN AND CREATED SOME, UH, UH, INPUTS AND IT WORKED VERY WELL.
SO THEN ON THE 14TH, WHICH IS WEDNESDAY MORNING, WE STARTED COMMUNICATIONS WITH ALERTS, TEXT MESSAGES, UM, COMMUNICATIONS THAT CAME OUT OF THE G P A TEAM.
AND WE STARTED SEEING RIGHT AWAY IN THAT FIRST DAY, UH, WE HAD A SPIKE, UH, OF ABOUT 700 PEOPLE WHO PUT THEIR NAME ON THE WAIT LIST RIGHT AWAY.
AND THEN THAT SPIKE, UM, LEVELED OUT AS WE WENT FORWARD.
AND THEN THREE DAYS LATER, WHICH WAS ACTUALLY FRIDAY OR SATURDAY, UM, WE ACTUALLY HAD OUR FIRST PROVIDERS START PULLING NAMES OFF
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THE LIST OVER THE WEEKEND, WHICH WAS FANTASTIC.UM, IT'S A VERY RUDIMENTARY WAY.
WE WERE ABLE TO PULL NAMES AND PASS THEM, BUT THOSE PROVIDERS TOOK NAMES IMMEDIATELY AND STARTED THE REGISTRATION PROCESS WITH THEM AS WELL.
AND I'LL GIVE YOU A LITTLE BIT MORE INFORMATION ON THAT IN A SECOND.
JUST WANNA KIND OF GIVE YOU THAT OVERVIEW OF WHAT, WHAT WE'VE DONE IN BASICALLY A LITTLE OVER TWO AND A HALF WEEKS.
UM, SOME OF YOU HAVE SEEN THIS.
I'M GONNA DO THIS QUICKLY, JUST A REMINDER, BECAUSE THERE'S TWO PARTS OF THE SYSTEM I WANNA BE REALLY CLEAR ABOUT.
THERE'S A PUBLIC FACING PART WHERE THE RESIDENT CAN PUT THEIR NAME ON A LIST, AND WE TALKED ABOUT THIS IN THE COUNCIL MEETING, BUT I WANT TO BE LEVEL SET.
SO A RESIDENT, YOU CAN SEE ON ITEM NUMBER TWO, THERE CAN GO, CAN CALL 3 1 1 CAN GO ONLINE THEMSELF OR ACTUALLY CAN TALK TO SOMEBODY IN AN OUTREACH SITUATION, WHATEVER THAT OUTREACH IS, WE'RE VERY OPEN, VERY GENERAL ABOUT THAT.
AND THAT PERSON CAN BE A PROXY AND ACTUALLY ENTER INFORMATION ON BEHALF OF THAT PERSON.
AND EVEN ON THE FORM, PUT THEMSELVES DOWN AS THE PROXY AND THE CONTACT PERSON IF THEY NEED TO AS AN OPTION.
SO WE WANTED TO MAKE SURE WE HAD THAT EXTRA OPTION.
BILL'S TEAM IS ALSO WORKING WITH BEXAR COUNTY MEDICAL AND SEVERAL OTHERS ABOUT THIS MASS UP LOOP LOAD OPTION.
SO AS PEOPLE ARE WORKING WITH HOSPITALS OR DOCTOR'S OFFICES, YOU COULD TAKE A LIST OF PEOPLE AND WE COULD ADD THAT TO THE WAIT LIST AS WELL.
IT DOESN'T HAVE TO BE ONE BY ONE.
SO DIFFERENT WAYS TO GET ON THE LIST THROUGH THE PAGE, IT WINDS UP IN THE WAITING LIST.
AND THEN EVERYBODY WHO GETS ADDED TO THE LIST ON THE BOTTOM GETS A NOTIFICATION THAT THEIR NAME IS ON THE LIST.
VERY SIMPLE PROCESS, BUT HAS MULTIPLE WAYS FOR PEOPLE TO GET ON IT.
THE SECOND PART OF THE SYSTEM IS THE PROVIDER SIDE.
SO ONCE NAMES ARE ON THE LIST, IT REQUIRES THE PROVIDER THEN TO CONTACT HASSA AND SAY, I ACTUALLY HAVE VACCINES AVAILABLE, AND I'D LIKE TO TAKE NAMES OFF THAT LIST AND CONTACT THEM.
AND SO THAT COULD BE AUTOMATED.
AND PHIL'S TEAM IS VERY EQUIPPED TO DO, UM, UM, TECHNOLOGY AUTOMATION TO MAKE THAT EASY.
WELL, RIGHT NOW IT'S VERY SIMPLE THERE, COMMA DELIMITED FILES WE'RE ABLE TO SHIP OVER AND PEOPLE ARE BRINGING THEM INTO THE CALL CENTER, BUT THE PROVIDER TAKES THE NAME, WE MARK THE NAME IN THE DATABASE AS, UM, WE DON'T ACTUALLY DELETE IT, OR WE MARK IT AS BEING TAKEN OFF TO A PROVIDER.
AND THEN THE PROVIDER STARTS THE PROCESS OF CALLING, UM, SETTING UP THE APPOINTMENTS, WORKING THROUGH THE VACCINATION PROCESS.
THEY OWN THE RELATIONSHIP WITH THE RESIDENT ONCE THEY TAKE THE NAME.
THAT KEEPS IT VERY CLEAN OF HOW WE, HOW THE PROCESS WILL WORK.
UH, YOU, I'LL SEE UP ON THE TOP, UM, THERE ARE SIX PROVIDERS THAT ARE CURRENTLY, UH, PHIL IS WORKING WITH.
SOME OF THEM ARE STARTING TO TAKE, UH, NAMES NOW.
I'LL SHOW YOU THAT IN A SECOND.
AND OTHERS ARE STILL IN THE PROCESS OF CON UH, DISCUSSIONS, BUT PHIL HAS MANY PEOPLE HE'S TALKING TO TO BE PART OF THIS ON THE PROVIDER SIDE.
SO HERE'S A LITTLE BIT OF DATA OF WHERE WE ARE RIGHT NOW.
UH, SO AS OF 7:00 AM THIS MORNING, WE HAD 4,307 PEOPLE'S NAME ADDED TO THE LIST.
BUT WE'VE ALSO HAD 4,232 OF THOSE NAMES TAKEN OFF THE LIST AND TAKEN AND SENT, UM, BY THE PROVIDERS.
SO WE'VE ACTUALLY HAD ANOTHER 50 OR SO PEOPLE ADD THIS THIS MORNING TO THAT LIST.
YOU CAN SEE ON THE LEFT, ABOUT 92% OF THOSE NAMES COME FROM THE WEBSITE, WHICH MAKES SENSE.
SO ABOUT 3, 348 NAMES HAVE COME THROUGH THE THREE ONE ONE CALL CENTER.
UM, BOTTOM LEFT, ABOUT 11% ARE USING THE SPANISH PAGE.
SO ACTUALLY YOU PICK ONE PAGE OR THE OTHER, DEPENDING ON YOUR LANGUAGE.
THEY'RE, THEY'RE WRITTEN THAT WAY.
WE'RE NOT USING GOOGLE TRANSLATE.
SO YOU CAN GO INTO EITHER ONE OF THOSE, DO IT RIGHT NOW.
464 PEOPLE HAVE PICKED THE SPANISH PAGE TO ENTER ON THE BOTTOM CENTER.
YOU CAN SEE THE AGE RANGES OF THE PEOPLE WHO HAVE PUT THEIR NAMES IN.
AGAIN, WE WERE FOCUSING ON 65 AND OLDER AS OUR PILOT TO GET STARTED.
YOU CAN SEE ONLY 8% OF THOSE NAMES ARE 65 AND OLDER.
SO EVEN THOUGH WE'VE ADVERTISED THIS IS FOR 65 AND OVER, WE HAVE NOT BLOCKED ANYBODY IF THEY'RE NOT 65 AND OVER FROM PUTTING THEIR NAME ON THE LIST.
BUT 92% OF THE NAMES ARE UNDER THE AGE OF 65.
SO PEOPLE ARE USING IT REGARDLESS OF AGE AND GO FORWARD.
NOW, WE HAD THOUGHT THAT WE WOULD JUST START PULLING THE 65 PLUS NAMES OFF HERE FIRST, BUT BECAUSE OF THE VOLUME, WE'VE BEEN PULLING ALL THE NAMES OFF REGARDLESS OF AGE AS WE'VE GONE FORWARD.
UH, BOTTOM RIGHT QUICK DEMOGRAPHIC, ABOUT 51% AS YOU CAN IMAGINE, UH, ARE FEMALE.
UH, AND ABOUT 60%, UH, DECLARE ARE IDENTIFY AS HISPANIC.
JUST TO GIVE YOU KIND OF A BALLPARK OF THE OVERALL NUMBERS.
AND THEN UPPER RIGHT TO THE FORTY TWO HUNDRED AND THIRTY TWO NAMES THAT HAVE BEEN PULLED
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OFF BY PROVIDERS.UH, UT HEALTH SCIENCE CENTER PULLED 2,700 OF THOSE.
WELLMED HAS PULLED ABOUT 1300 OF THOSE.
AND U H SS HAS PULLED ABOUT 153.
IT'S ALL JUST A MATTER OF TIMING RIGHT NOW.
IT'S, IT'S NOT A MATTER OF WHO CAN DO MORE OR LESS.
IT'S AT THE MOMENT WHO HAS VACCINES.
AND SO OVER THE WEEKEND, UT HEALTH SCIENCE CENTER HAD A BUNCH OF VACCINES.
SO WE GAVE THEM A BUNCH OF NAMES AS WE WENT THROUGH THAT PROCESS.
SO THAT'S ROUGHLY WHERE WE ARE.
YOU CAN SEE, UM, UH, THE DELTA RIGHT NOW IS ABOUT A HUNDRED.
UM, WITH THE 50 THIS MORNING, IT'S ABOUT 170 NAMES TOTAL IN THE DELTA.
UM, I KNOW PHIL WILL CONTINUE TO WORK WITH THE PROVIDERS ON A DAILY OR EVERY OTHER DAY BASIS AS THEY HAVE VACCINES AND WE KEEP CLEARING THE LIST.
SO IDEALLY WE WANT THIS TO BE THE SAME NUMBER KIND OF EVERY DAY.
SO WE GET 'EM IN, WE PUSH 'EM OFF, AND THEN PEOPLE ARE GETTING PHONE CALLS.
UM, IT'S LABELED RECOMMENDATIONS.
THEY'RE REALLY MORE THOUGHTS FOR YOU GUYS TO TALK ABOUT.
BUT JUST A COUPLE OF OBSERVATIONS FOR US.
UH, ONE IS WE STARTED WITH THE 65 PLUS PILOT.
UH, IT'S NOT REALLY BEHAVING THAT WAY.
UH, ANYBODY'S PUTTING THEIR NAME ON, WE'RE ALLOWING ANYBODY TO PUT THEIR NAME ON.
MAYBE IT'S AN OPPORTUNITY FOR US TO SAY IT'S, UH, LET'S OPEN IT TO ALL.
IT'S A WAIT LIST FOR ANYBODY WHO WANTS TO BE ON IT, ON THINGS TO DISCUSSION TO DISCUSS.
UM, WE SHOULD ALSO TALK ABOUT WAYS TO DRIVE MORE DEMAND.
I WILL TELL YOU THAT I HAD A LUNCH BET WITH PHIL AND HIS TEAM THAT WE'D GET 50,000 NAMES REALLY FAST BASED ON WHAT WE SAW WITH OUR APPOINTMENT SCHEDULING.
SO WE'VE ONLY SEEN 4,000 NAMES COME IN HERE.
SO THERE SHOULD BE MORE CONVERSATION ABOUT HOW WE DRIVE MORE DEMAND FOR PEOPLE TO KNOW THIS IS HERE AND THEY CAN PUT THEIR NAMES ON HERE IF THEY WANT TO.
AND THEN THE LAST TWO ARE JUST KIND OF CONTINUE ON WITH, I DO THINK WE NEED TO CONTINUE TO PRIORITIZE OUR VULNERABLE POPULATIONS.
WE HAVE THE OPPORTUNITY TO PULL PIECES, UM, SORRY, SUBSETS OF NAMES OFF OF HERE IF WE NEED TO, UH, WHETHER YOU HAVE ACCESS TO THE INTERNET, IF YOU WANT A SPECIFIC AGE RANGE, EVEN ZIP CODE DATA IF YOU WANT TO.
RIGHT NOW WE'RE NOT DOING THAT.
WE'RE PULLING ALL THE NAMES AS VACCINES ARE AVAILABLE, BUT WE CAN DO THAT.
AND FINALLY, PHIL'S REALLY THE ADVOCATE FOR THIS, CONTINUE TO FIND MORE PROVIDERS.
UH, HE HAS HAD CONVERSATIONS WITH H E B AND OTHERS.
UH, THEY COULD BE PART OF THIS AS NAMES COME OF NAMES ARE ON THE LIST AND THEY HAVE VACCINES AVAILABLE AS WELL.
SO THOSE ARE JUST KIND OF OUR FIRST OBSERVATIONS TWO WEEKS INTO THIS AS WE'VE GONE FORWARD.
SO THAT'S REALLY ALL MY PRESENTATION.
UH, PHIL AND I ARE HERE TO ANSWER ANY QUESTIONS THAT YOU GUYS MAY HAVE.
GREG AND PHIL, THANK YOU VERY MUCH FOR THE PRESENTATION.
BUT THANK YOU SO MUCH FOR YOUR QUICK, QUICK WORK ON THIS.
UH, I CAN'T TELL YOU HOW EXCITED I AM TO THE WAY YOU'VE PRESENTED IT, CRAIG.
SOUNDS LIKE YOU DIDN'T HIT A GLITCH THE WHOLE WAY.
LIKE IT JUST SOUNDS LIKE IT WAS SMOOTH SAILING.
UM, WERE THERE ANY BELIEVE THAT MA'AM,
WE DIDN'T WANT TO HAVE A LARGE PEAK THAT WOULD THEN MAKE, YOU KNOW, MAKE IT DIFFICULT FOR THEM TO DO WITH THEIR NAMES IN, UH, WE HAVE, THAT'S DIFFERENT WITH OUR APPOINTMENT SCHEDULER THAN, THAN THIS.
IN THAT CASE, UH, PHIL'S TEAM HAS DONE AN EXCELLENT JOB PREPARING FOR THAT.
IF IT WAS TO HAPPEN, I'D SAY WE ACTUALLY OVERKILLED IT PROBABLY A LITTLE BIT 'CAUSE WE DIDN'T WANT IT TO HAPPEN.
BUT AT THIS POINT IT'S REALLY JUST ABOUT, UM, DEMAND AND SUPPLY RIGHT NOW WHILE WE'RE UP AND RUNNING.
UM, IS THERE JUST A, A FEW MORE COMMENTS? I, I KNOW MY COLLEAGUES ARE READY TO, TO CHIME IN ON THIS.
UM, I ALSO WANT TO EXPRESS THANKS TO B C M S, UH, THE BEXAR COUNTY MEDICAL SOCIETY FOR, FOR REALLY BRINGING US TOGETHER DR.
LISA OCHOA FOR, FOR FACILITATING THAT AS WELL AS, UH, UT HEALTH, WELLMED, U H SS AND OUR OWN ALAMO DOME SITE FOR, UH, FOR AGREEING TO WORK TOGETHER ON THIS AND, AND, UM, MAKING THE, THE OTHER SIDE OF THIS HAPPEN, THE ACTUAL VACCINATIONS.
UM, I, I SUPPORT OPENING THE REGISTRY UP TO, UH, TO EVERYONE.
AND I, I MEAN, EVERYONE OVER 16, TECHNICALLY IT'S ALREADY OPEN, BUT WE'RE TALKING ABOUT BASICALLY ANNOUNCING IT AS SUCH.
THAT WOULD BE THE, THE NEXT STEP.
I, I NOTICED THAT IN YOUR SLIDE, YOU SAID OPENING IT UP TO EVERYONE OVER BEXAR COUNTY.
UH, BUT I THOUGHT WHEN IT WAS DESIGNED, THERE WASN'T A LIMITATION BY COUNTY.
CAN YOU TELL ME A LITTLE BIT ABOUT THAT? YEAH, YOU'RE CORRECT, MA'AM.
MY, MY APOLOGY, I THINK THE GOAL WAS TO FOCUS ON BEXAR COUNTY, BUT THERE IS NO LIMITATION.
IF YOU ARE IN THE STATE OF TEXAS, YOU CAN SIGN UP.
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LAST ROUGH NUMBERS WERE ABOUT 85% OR MORE OF THE ADDRESSES WERE IN SAN ANTONIO.SO IT IS WHERE THE MAJORITY OF PEOPLE ARE COMING FROM.
SO I, I THINK THE NEXT THING WOULD BE, UH, SORT OF A, A ROLLOUT OF HOW WE WOULD MAKE THAT HAPPEN.
SO I, I IMAGINE THAT'S, IS THAT WHY G P A IS WITH US TODAY? WELL, THEY'RE ALSO WITH US FOR THE NEXT ITEM, BUT MAYBE, UH, LAURA, IF YOU WANNA TAKE THAT UP WHEN WE, UM, MOVE ON TO THE NEXT ITEM, I THINK THAT WOULD BE A, A GOOD DISCUSSION FOR US TO HAVE BECAUSE, UH, YES, IF WE'VE GOT THE SUPPLY, WE'VE, UM, WE DEFINITELY WANNA MAKE SURE WE USE IT UP.
ALRIGHT, SO THE NUMBERS YOU SHOWED US, I'M, I THINK THEY LOOK GREAT.
I'M VERY GLAD TO SEE THAT PEOPLE ACTUALLY USED IT IN THE SPANISH LANGUAGE.
AND I, I THINK THAT JUST GOES TO SHOW, YOU KNOW, IT MAY BE A SMALL PERCENTAGE, BUT FOR THOSE PEOPLE IT COULD MEAN, UH, LIFE OR DEATH OR, YOU KNOW, IT'S THE SAFETY OF THEIR FAMILY.
SO THANK YOU SO MUCH FOR MAKING SURE THAT THAT HAPPENED AND THAT IT WASN'T A GOOGLE TRANSLATE, UH, FUNCTION.
I HAVE, UM, OF THE NUMBERS YOU SHOWED US, YOU SHOWED US HOW MANY, UH, PEOPLE YOU REFER TO EACH OF THE DIFFERENT PROVIDERS.
ARE WE ABLE TO TELL YET OF THOSE PROVIDERS, UH, YOU KNOW, WELLMED OR U H SS, HOW MANY WERE ACTUALLY, HOW MANY PEOPLE ACTUALLY WERE VACCINATED OF THE ONES THAT YOU REFERRED TO? IS THERE ANY FEEDBACK LOOP YET ON THAT BILL? I KNOW YOU'VE HAD SOME OF THOSE CONVERSATIONS YOU WANNA SHARE WHAT YOU KNOW.
SO WELLMED SO FAR HAS ABOUT 10% OF THE NAMES THAT THEY'VE GOT.
UM, YOU KNOW, THERE'S STILL ARE NUMBERS ON THERE THAT, YOU KNOW, THAT, THAT PEOPLE DON'T ANSWER THE PHONE.
YOU KNOW, IT'S NOT, IT'S CERTAINLY NOT, YOU KNOW, THERE ARE GAPS.
AND, UM, I'M SORRY, PHIL, WE'RE HAVING A HARD TIME HEARING YOU.
COULD YOU GET, UH, CLOSER MAYBE? YEAH, I GET A LITTLE CL IS IS THAT BETTER? YES, THANK YOU.
WELL, ME'S GOT ABOUT 10%, UM, SCHEDULED FOR, FOR VACCINE.
YOU KNOW, THEY'VE GOT A WHOLE LOT OF OTHERS THAT ARE WAITING FOR CALLBACK OR THE LEFT VOICEMAILS.
UM, AND THEY DO FIND SOME THAT, YOU KNOW, HAVE GOT A VACCINE ALREADY, YOU KNOW, THERE ARE SOME EXCEPTIONS OR THAT, YOU KNOW, TOO YOUNG.
UH, AND THEN U UT UH, SAID THEY'VE GOT ABOUT 20% OF THE NAMES THAT THEY'VE TAKEN SCHEDULED SO FAR.
SO THAT, SO IT'S IN THAT BALLPARK.
UM, WELL I'LL STOP, UH, THERE AND OPEN IT UP TO, UH, TO THE COUNCIL WOMEN, BECAUSE TODAY WE'RE ALL COUNCIL COUNCILWOMEN ON THIS, UH, ON THIS COMMITTEE CALL.
SO, UH, I'M GOING TO
UM, ACTUALLY, YOU ASKED THE QUESTION THAT I HAD, SO I JUST STAYED IN TO MAKE A COMMENT OF THANK YOU.
AND I AM IN FAVOR OF OPENING UP THIS, UH, REGISTRY OR THIS WAIT LIST FOR EVERYONE.
AND I THINK IT'S ALSO MAYBE, UM, I GUESS I HAVE ONE QUESTION.
CAN THE INDIVIDUALS, ONCE IT'S PULLED FROM WELLMED OR UT HEALTH OR U H S AND THEY CALL THEM BACK, CAN THEY SCHEDULE THE APPOINTMENT FOR WHENEVER IS AVAILABLE FOR THEM? THE, THE INDIVIDUAL? OR DOES IT HAVE TO BE ON THE, UH, PROVIDER SIDE? THE, THE FIRST, THE PROVIDER OWNS THE ENTIRE PROCESS ONCE THEY PULL THE NAME OFF THE WAIT LIST AS IF YOU CALLED WELLMED YOURSELF DIRECTLY.
SO IT'S EXACTLY THE SAME PROCESS.
SO, UM, AND AS WE KNOW, EACH PROVIDER KIND OF HAS A LITTLE DIFFERENT WAY TO DO THAT.
UM, AND 'CAUSE MY QUESTION WAS GONNA BE WHAT CAL, UH, THE CHAIR MENTIONED ABOUT HOW MANY OF THOSE THAT ARE PULLED ARE ACTUALLY GETTING VACCINATED.
THANK YOU VERY MUCH PHIL, AND THANK YOU ALL SO MUCH FOR YOUR WORK, AND I AM VERY PLEASED TO SEE THE SPANISH LANGUAGE, UM, USAGE TOO.
THANK YOU COUNCILWOMAN, UH, COUNCILWOMAN.
UM, THANK YOU MADAM CHAIR AND, AND THANK YOU COUNCILWOMAN
UM, WE'RE SEEING THAT PEOPLE ARE USING IT AND SO I KNOW WE WANNA SEE HOW WE CAN GET MORE PEOPLE TO USE IT.
AND SO I WAS WONDERING, ARE WE USING OUR TV MEDIA, OUR LA PRINCESS, OUR OBSERVERS, OUR TPRS, UM, AND THEN THROUGH THE SENIOR CENTERS AND MEALS ON WHEELS, ARE THEY ACTUALLY REGISTERING OUR SENIORS WHEN THEY GO TO DROP OFF DELIVERIES?
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SO LAURA, YOU'RE MY LIFELINE ON THIS ONE, BUT I THINK TO THE MOST OF WHAT YOU JUST ASKED COUNCILWOMAN YES, WE'RE USING THE ALERTING SYSTEM, THE VACCINE ALERTING SYSTEM THAT WE HAVE PEOPLE ON THAT WE'RE USING OUR SOCIAL MEDIA, SOME OF OUR PAID AS WELL.UH, LAURA AND I HAVE STARTED TALKING ABOUT SOME MORE TARGETED, UH, COMMUNITIES, LIKE MAYBE THE MEALS ON WHEELS OR OTHER THINGS.
I DON'T, I'LL LET YOU ANSWER THAT, LAURA.
I DON'T THINK WE HAVE DONE THAT YET, BUT THAT WOULD BE A LOGICAL PROGRESSION.
I WAS GONNA ADD, YOU KNOW, I HAVE REACHED OUT TO A FEW OF MY OWN CONTACTS, LIKE WITH THE FOOD BANK AND WITH THE BEAR COUNTY HEALTH COLLABORATIVE WITH LIZ LUTS AND, AND A FEW OF OTHERS.
AND, YOU KNOW, CONTINUE TO OUTREACH TO PEOPLE, SAY, CAN YOU PUT NAMES ON THE LIST THAT ARE ESPECIALLY THE VULNERABLE POPULATION.
AND JUST TO ADD A LITTLE BIT COUNCILWOMAN TO, UH, WHAT YOUR SUGGESTIONS WERE, UM, WITHOUT STEALING THE THUNDER TOO MUCH OF THE NEXT PRESENTATION, WE ARE DOING, UM, A LOT OF OUTREACH WITH OUR MEDIA PARTNERS WHO'VE BEEN REALLY HELPFUL IN GETTING THE WORD OUT, BOTH IN ENGLISH AND SPANISH, UM, BOTH PAID AND EARNED MEDIA.
WE'RE ALSO FEATURING IT IN THE MAYOR'S BRIEFINGS, UM, AND THROUGH SOCIAL MEDIA ADS.
AND WE'LL TALK TO YOU A LITTLE BIT MORE ABOUT OUR GRASSROOTS EFFORTS IN THE NEXT PRESENTATION AS WELL.
AND THEN THE NEXT QUESTION I HAVE AS FAR AS THOSE THAT HAVE, UM, DISABILITIES OF EITHER VISUALLY OR HEARING IMPAIRED, ARE WE WORKING WITH ANY OF OUR DISABILITY COUNCIL TO MAKE SURE THAT WE HAVE INFORMATION THAT CAN GO OUT TO THOSE WHO HAVE THOSE PARTICULAR, UM, DISABILITIES, IF IT'S IN BRAILLE OR IF IT'S WORKING WITH THE SIGN LANGUAGE INSTITUTE? ARE WE WORKING WITH ANY OF THOSE, UM, AREAS?
I THINK THAT'S BACK TO LAURA, IF THAT'S SOMETHING WE CAN HELP HER WITH.
UM, SO WE ARE WORKING WITH ALL OF THOSE ORGANIZATIONS THAT YOU MENTIONED TO GET INDIVIDUALS SCHEDULED DIRECTLY FOR APPOINTMENTS RATHER THAN PUTTING THEM ON A WAITING LIST FOR AN APPOINTMENT.
SO, UM, MANY OF THEM QUALIFY FOR THE HOME BOUND M V P PROGRAM, AND SO WE'RE BRINGING VACCINATIONS DIRECTLY TO THEIR HOMES, UM, AND OTHERS WE'RE ABLE TO JUST GET THEM IN RIGHT AWAY.
BRIDGER, ARE WE WORKING WITH OUR HOME HEALTH AGENCIES, UM, OR DURABLE MEDICAL EQUIPMENT AGENCIES THAT HAVE KIND OF A MORE DIRECT CONNECT TO THOSE WHO ARE HOME BOUND OR HAVE MEDICAL, UH, DEVICES WITHIN THEIR HOMES WHERE THEY CAN'T LEAVE AT THIS TIME? WE'RE DEFINITELY WORKING WITH THE, UM, THE HOME HEALTH AGENCIES.
IF AGENCIES ARE AWARE OF HOME BOUND INDIVIDUALS WHO WANT TO BE VACCINATED, UM, WE'RE WORKING WITH THEM TO ARRANGE THAT.
IF THEY THEMSELVES DON'T HAVE THE VACCINE, WE'RE SEEING A GREATER NUMBER OF PROVIDERS HAVE THE VACCINE THEMSELVES, AND SO THEY CAN TAKE CARE OF IT WHILE THEY'RE THERE.
IF THEY CAN'T THOUGH, WE WORK WITH 'EM.
THAT'S, THAT'S A, THAT'S A HARDER POPULATION.
YOU CAN GO TO A PHARMACY AND GET D M E, BUT YOU CAN ALSO GO TO A PHARMACY AND GET A VACCINE NOW.
SO, UM, BUT DEFINITELY HOME HEALTH.
THANK YOU SO MUCH EVERYONE FOR YOUR WORK AND, AND THIS IS AWESOME.
AND I AM IN SUPPORT OF OPENING, UH, THE WAIT LIST UP TO EVERYONE.
AND, UM, THOSE ARE ALL MY QUESTIONS, MADAM CHAIR.
THANK YOU SO MUCH, UH, COUNCILWOMAN AND, UH, COUNCILWOMAN GONZALEZ, DID YOU HAVE ANY, ANY COMMENTS? WANNA MAKE SURE I DIDN'T MISS YOU? WELL, I, I DIDN'T HAVE ANY, ANY, BECAUSE IT DOES SEEM LIKE, DOES SEEM LIKE THINGS ARE GOING VERY SMOOTHLY.
SO, UM, SEEMS LIKE JUST ONE QUESTION THAT, YOU KNOW, I FEEL LIKE A LOT OF MY COLLEAGUES WERE ASKING ABOUT THIS EARLY ON AND WE WERE REALLY ADVISED NOT TO DO THIS.
SO I GUESS WAS IT JUST BECAUSE WE DIDN'T HAVE ENOUGH VACCINE OR WAS THERE SOME CONCERN WITH THE TECHNOLOGY? BECAUSE IT SEEMS LIKE IT'S LIKE GOING EXACTLY AS PLANNED MINUS THE AGE, WHICH, YOU KNOW, I THINK THEY OPENED IT UP.
I MEAN, BECAUSE I DID SEE AN ARTICLE THIS MORNING IN THE PAPER SAYING THAT THERE WAS A PROBLEM NOW WITH MORE VACCINES THAN, UM, ARMS TO FILL OR ARE WE, OR WAS THAT, YOU KNOW, I MEAN, AGAIN, LIKE, I'M NOT SURE HOW I DIDN'T QUALIFY THE DATA.
I READ THE ARTICLE AND SO, UM, I DON'T KNOW IF, IF IT NEEDED ANOTHER GO ROUND, BUT I DON'T KNOW, ARE WE, ARE, ARE WE STARTING TO TIP THE SCALES WHERE WE HAVE MORE PEOPLE, UM, MORE VACCINES THAN PEOPLE? THE SHORT ANSWER TO THAT QUESTION IS YES.
[00:25:02]
UM, WELL, ALL OF US WE'RE ON A CALL AN HOUR AGO.ALL FOUR MASS VACCINATION SITES HAVE MORE APPOINTMENTS THAN WE HAVE PEOPLE TO FILL THEM.
UM, AND SO WE'RE ALL TALKING ABOUT WHAT TO DO ABOUT THAT.
HOW DO WE START TO WITHDRAW FROM THE MASS VACCINATION MODEL AND MOVE MORE TOWARDS A COMMUNITY POP-UP MODEL BECAUSE WE NEED TO MAKE IT EASIER FOR PEOPLE TO BE VACCINATED.
SO I I THINK THAT'S PERHAPS DR.
BRIDGER, THAT WAS WHAT YOU WERE QUOTED IN THE PAPER AS SAYING, BUT I UNDERSTOOD IT TO BE THE OPPOSITE.
SO, UM, IS IT THAT WE NEED TO GO MORE TO THE POPUP MODEL OR MORE TO THE MASS VACCINATION SITES, BUT, UM, WE NEED TO, THAT'S WHAT YOU'RE SUGGESTING, NEED MORE TO THE POPUP MODELS BECAUSE PEOPLE AREN'T COMING TO THE MASS VACCINATION SITES LIKE THEY WERE EARLY ON.
WELL, I MEAN, I MEAN, NOT GOOD.
I, WE KNOW THAT WE NEED TO SHIFT GEARS.
WE HAD TALKED EARLY ON IT, IT DOES SEEM LIKE, YOU KNOW, THINGS ARE EVOLVING ON A DAILY BASIS.
SO, UM, I KNOW I HAD A, I WAS APPROACHED BY SOMEBODY TODAY ASKING ME WHERE THEY COULD GET THE VACCINE, AND I SENT THEM EITHER, I TOLD 'EM YOU COULD EITHER GO TO THE ALMO, ALAMO DOM, OR TO WONDERLAND.
IT WAS AT ABOUT 10 30 IN THE MORNING.
SO I SENT HIM OVER TO WONDERLAND.
UM, 'CAUSE I KNEW THAT THEY WOULD BE, BE THERE.
UM, SO, UM, WE JUST, UH, WHATEVER WILL WORK TO GET THOSE, UH, THAT SECOND ROUND.
AND I KNOW THAT I, I THINK THIS IS IN MAYBE IN THE NEXT PRESENTATION, SO PERHAPS I'LL LEAVE MY COMMENTS FOR THEN.
BUT, UM, EVERYBODY, IT SEEMS LIKE IT WENT OFF LIKE EXACTLY RIGHT.
YEAH, AND, AND COUNCILMAN AND COUNCILMAN, IF I MAY, UM, EVEN IF OUR PRIMARY OBJECTIVE IS TO ASK PEOPLE TO GO DIRECTLY TO THE PROVIDERS, UH, WHEN THEIR VACCINES ARE AVAILABLE AND APPOINTMENTS AVAILABLE, WHICH IS A DIRECT SHOT, WE ALWAYS HAVE THIS AS A, UM, AS AN ALTERNATIVE.
IF YOU DON'T KNOW WHERE TO GO OR YOU FEEL YOU CAN'T GET INTO SOMEONE, IT COULD, YOUR NAME CAN BE ON THIS WAIT LIST.
AND I THINK WHAT PHIL HAS THE ABILITY TO DO IS ADD MORE AND MORE PROVIDERS IN THE BACK WHEN AN
SO WHENEVER YOU NEED A NAME, WE'LL GIVE YOU WHATEVER NAME WE HAVE, RIGHT? SO IT'S A GREAT WAY TO HAVE AN ALTERNATE WAY TO DO THIS AS WELL.
WELL, UM, THANK YOU VERY MUCH.
I, PHIL, I WANNA THANK YOU AND YOUR WHOLE TEAM AT, AT HASSA.
I THINK A LOT OF THE PEOPLE IN THE HEALTH COMMUNITY KNEW OF YOU, BUT THOSE OF US ON THIS SIDE, UH, ON THE, ON THE DAAS CERTAINLY WEREN'T, UH, AWARE OF THE GREAT VALUE THAT YOUR ORGANIZATION, UH, PROVIDES.
SO I'M, I'M SO GLAD WE WERE ABLE TO, TO MAKE THIS WORK.
THANK, THANK YOU SO MUCH, MADAM CHAIR, AND I APPRECIATE THE OPPORTUNITY TO BE PART OF THIS.
YOU KNOW, I'M SORT OF PASSIONATE ABOUT AS WELL, LIKE ALL OF YOU GETTING PEOPLE VACCINATED AND HAVE EQUAL OPPORTUNITY THAT WANT TO, UH, AND SO I THINK THIS IS GREAT.
I HOPE WE CAN, YEAH, WE CAN GET THAT DONE TOGETHER.
UH, I THINK THERE'S STILL A LOT OF POTENTIAL FOR HOW WE CAN USE THIS REGISTRY, THINGS THAT WE TALKED ABOUT EARLY ON, UH, IN THE DESIGN PHASE.
AND, UH, MAYBE AS WE GO FORWARD, WE CAN COME BACK AND, AND CIRCLE BACK ON ON SOME OF THOSE.
SO WHAT, UH, WHAT I'D LIKE TO SEE, OR I THINK WHAT, WHAT OUR, OUR MEMBERS OF THIS COMMITTEE WOULD LIKE TO SEE IS HOW THIS WILL ROLL OUT AND BE MARKETED.
UH, AND I THINK THAT DOES INTEGRATE WITH THE GENERAL MARKETING CAMPAIGN FOR VACCINATION.
SO I'M GOING TO GO AHEAD AND LET, LET US DISCUSS THAT IN THE SECOND, UH, IN THIS, SORRY, IN THE NEXT PRESENTATION, UH, WITH PLANS, THAT EVENT, WE WILL GET SOME UPDATE IN THE FUTURE.
AND I, I THINK THAT'S PROGRAMMED FOR MAY AS WELL.
SO THANK YOU VERY MUCH, UH, PHIL, AND THANK YOU.
SO, UH, THAT WRAPS UP THIS ITEM
[5. 21-3172 A briefing providing updates on the City of San Antonio’s What Will It Take COVID-19 vaccine campaign [Jeff Coyle, Assistant City Manager]]
AND WE'LL MOVE ON TO WHAT WILL IT TAKE.THANK YOU COUNCILWOMAN, UM, THANK YOU.
COMMUNITY HEALTH AND EQUITY COMMITTEE.
UM, I'M VERY EXCITED TO INTRODUCE THE NEXT ITEM.
UM, WHEN WE FIRST TALKED WITH YOU ABOUT THIS, WHAT WILL IT TAKE CAMPAIGN, UM, WE WERE IN, STILL IN THE MIDST OF THE HEIGHT OF THE PANDEMIC, UM, ENCOURAGING BEHAVIORS LIKE WEARING A MASK, WASHING YOUR HANDS, UM, DOING THOSE SAFE BEHAVIORS.
BUT AT THAT TIME, UM, WE ALSO KNEW THAT PEOPLE WERE EXPERIENCING THAT COVID FATIGUE.
SO I'M, I'M PROUD OF THE TEAM THAT WE ASSEMBLED TO, UM, MAKE SOME REALLY CULTURALLY RELEVANT MESSAGING, UM, AND DO THAT AS PART OF THE VACCINE CAMPAIGN TOO.
SO I'M GONNA ASK DI ERIC, YOU'LL GO AHEAD AND PULL UP THE FIRST SLIDE HERE.
JUST TO GET US STARTED, UM, I'D LIKE TO INTRODUCE A FEW FOLKS WHO ARE ON THE CALL WILL BE THIS PRESENTATION ALONG WITH, WITH MAR MARTINEZ OF N CREATIVE.
UM, WE'VE GOT SONYA GONZALEZ FROM METRO HEALTH, JEREMY ROBERTS OF LEFT BRAIN, RIGHT BRAIN CREATIVE.
UM, AND THE INTENT OF THIS PORTION OF OUR CAMPAIGN IS TO ADDRESS THINGS LIKE VACCINE HESITANCY, WHICH WE KNEW WOULD BE AN ISSUE.
UM, AND IT'S TARGETED TO VERY SPECIFIC AUDIENCES IN SAN ANTONIO.
[00:30:01]
AND I'M, I'M EXCITED TO SHOW YOU THE CREATIVE ELEMENTS, UM, THAT WE'VE BROUGHT TOGETHER BASED ON YOUR INPUT.SO WITH THAT, LET ME TURN IT OVER TO MARTHA TO GET US STARTED WITH THE PRESENTATION.
UM, WE'LL JUMP RIGHT IN SO I CAN GO TO THE NEXT SLIDE SINCE I KNOW THAT WE HAVE LIMITED TIME.
SO, UM, YOU KNOW, I THINK LAURA MENTIONED IT.
WHAT IS, WHAT IS THE NEXT PHASE? AND IT'S REALLY TO FOCUS ON VACCINE.
FIRST, IT WAS VACCINE, VACCINE AVA AVAILABILITY, AND THEN HESITANCY.
SO WHAT WE'RE DOING IS CREATING A TARGETED CALL TO ACTION WHILE REALLY CONTINUING, UM, MESSAGING, SAFETY MESSAGES.
IT'S STILL VULNERABLE POPULATIONS, MARGINALIZED POPULATIONS, MILLENNIALS, LGBTQIA PLUS, UH, COMMUNITIES IN OUR CITY.
THE STRATEGIES FOR THIS NEXT PHASE WAS REALLY, UM, TO EXTEND THE MUSIC PROGRAM THAT WE STARTED WITH LAST FALL.
UH, SO NEW CREATIVE DEVELOPMENT FOCUSED ON VACCINE WITH A NEW CALL TO ACTION.
WE HAD A LOT OF DISCUSSION INTERNALLY ON WHAT THE CALL TO THE, TO ACTION, UH, SHOULD HAVE BEEN.
EARLIER ON THERE WAS NOT ENOUGH SUPPLY, VERY HIGH DEMAND.
SO THE CALL TO ACTION WAS TO USE THE TEXTING, FI, UH, FEATURE TEXT UNA VACCINE TO THE 5, 5 0 0 NUMBER AND THE 3 1 1 NUMBER.
RIGHT NOW WE ARE STARTING TO SHIFT THAT MESSAGING AGAIN.
UM, PART OF THIS CAMPAIGN IS A ROBUST MEDIA, UH, TRADITIONAL MEDIA AD UH, BUY MEDIA PLAN AND BUYING, UH, TARGETED DIGITAL AD BUYING AND ANALYTICS, TARGETED SOCIAL COMMUNITY AND INFLUENCER PROGRAM.
AND WHAT WE DID WAS REALLY WORKED WITH EVERY COUNCIL OFFICE.
SO YOU COULD TELL US WHO ARE THE COMMUNITY LEADERS IN EACH DISTRICT AND WORK WITH THEM.
UM, AND THEN WE HAVE A TARGETED GRASSROOTS PROGRAM THAT WE'RE GONNA SHARE WITH YOU.
AND OF COURSE, EVERYTHING IN ENGLISH AND SPANISH, AND ALWAYS INCLUDING EXISTING PROGRAMMING THAT'S, UM, DONE BY DIFFERENT COSSA DEPARTMENTS BECAUSE YOU HAVE DEPARTMENTS ALREADY ON THE GROUND.
SO NOW I'LL TURN IT OVER TO SONIA FROM METRO HEALTH SO SHE CAN, UH, TALK ABOUT THE TRADITIONAL AD BUYING FOR THIS CAMPAIGN.
THANK YOU FOR, UM, ALLOWING US TO SHARE PART OF OUR MEDIA BUY AND STRATEGY AS WE'RE, UM, PUTTING OUT ALL OF OUR ADVERTISEMENTS AND INCLUDING, UM, ADS, MAKING SURE THAT WE'RE REACHING PEOPLE FROM DIFFERENT, UH, DEMOGRAPHICS, BEHAVIORAL PATTERNS.
SO OUR MEDIA BUY IS COMPLETELY FUNDED BY FEDERAL GRANTS.
UM, AND AGAIN, IT'S INCLUSIVE OF PEOPLE FROM DIFFERENT AGES, DIFFERENT, UM, CULTURES, MAKING SURE THAT WE'RE CAPTURING THEM AND ENGAGING WITH THEM ON THE PLATFORM THAT THEY, UM, USE MEDIA.
SO OUR TRADITIONAL MEDIA BUY DOESN'T INCLUDE TV, RADIO, AND PRINT.
UM, AND THAT BUY IS INTENDED TO REACH OUR MARGINALIZED COMMUNITIES THAT MIGHT NOT HAVE ACCESS TO THE INTERNET.
WE DO BUY ENGLISH AND SPANISH LANGUAGE, UM, FOR ALL TV STATIONS AND ALL RADIO GROUPS.
WE HAVE, UM, SEVEN DIFFERENT TV STATIONS THAT WE BUY IN 24 TOTAL RADIO STATIONS, BOTH IN ENGLISH AND SPANISH.
OUR DAYTIME, UH, I'M SORRY, OUR TELEVISION BY DOES INCLUDE PRIMETIME BROADCASTS, SO NOVELLAS, UM, YOUR EVENING SHOWS, AS WELL AS DAYTIME SHOWS, UM, THAT ARE LOCALLY PRODUCED SO THAT WE'RE ENGAGING VIEWERS.
UH, OUR RADIO PLACEMENTS INCLUDE PEAK DRIVE TIMES, SO 6:00 AM TO 9:00 AM UH, 3:00 PM TO 7:00 PM WHEN PEOPLE ARE ON THE ROAD IS WHEN OUR SPOTS ARE GONNA BE RUNNING.
UH, ADDITIONAL SUPPORT THAT WE GET FROM TV AND RADIO SPONSORSHIPS INCLUDE PROMOTIONS ON THEIR STATION WEBSITES, AS WELL AS ONSCREEN MENTIONS.
UM, YOU'LL SEE OUR TICKER ON KSAT, UH, EVERY DAY, MONDAY THROUGH FRIDAY, 9:00 AM THERE'S A TICKER AT THE VERY BOTTOM THAT WE'RE ABLE TO SWAP OUT WITH DIFFERENT, UM, MESSAGING.
SO WE WERE DOING THE VA THE VACCINE TEXT IN VACCINE, UM, TO BECOME PART OF THAT GROUP.
WE WILL NOW, WE CAN ADD IN THINGS LIKE, UM, UH, SIGNING UP FOR THE WEBSITE, AS WELL AS, UM, PROMOTING THE, UH, NO APPOINTMENT NECESSARY.
THAT WILL BE OUR NEXT, UH, TRANSITION.
SO THESE ARE THE SPACES THAT WE'RE ABLE TO SECURE AND THEN PUT OUT THE MESSAGES THAT, UM, MATA AND TEAM HAS BEEN WORKING ON.
UM, ADDITIONAL, SORRY, NEXT SLIDE PLEASE.
ADDITIONAL, UM, PLACEMENTS DO INCLUDE OUTDOOR BILLBOARDS.
UM, SO WE ARE ACROSS THE CITY, UH, YOU'LL SEE OUR BILLBOARDS, UH, MAJOR HIGHWAYS, NEIGHBORHOOD POSTERS WHERE THERE'S GROCERY STORES, SCHOOLS AND HEALTHCARE PROVIDERS, IS WHAT OUR STRATEGY IS.
THAT'S WHERE OUR BILLBOARDS ARE PLACED.
UM, WE ALSO HAVE OTHER TACTICS THAT THESE GRANTS HAVE ALLOWED US TO DO.
THINGS LIKE DOOR HANGERS, FLYERS, YARD SIGNS AT CITY PARKS, AS WELL AS TACO BAGS FOR SMALL BUSINESS OWNERS.
AND THE TEXTING MESSAGE, WHICH IS ANOTHER OPTION THAT THIS FEDERAL GRANT HAS ALLOWED
[00:35:01]
US TO EXECUTE.UM, SO ALL OF THESE TACTICS THAT WE PUT OUT, UM, AGAIN, ARE PLACES THAT WE SECURE THESE ADVERTISEMENTS TO RUN.
OUR PRINT ADS DO RUN IN SEVEN LOCAL COMMUNITY NEWSPAPERS, ENGLISH AND SPANISH.
UM, ADDITIONAL PLACEMENTS WE HAVE SECURED ARE AT HEALTH KIOSKS AT WALMART ON THE EAST SIDE, WEST SIDE, AND SOUTH SIDES OF TOWN.
SO AS PEOPLE ARE GETTING THEIR BLOOD PRESSURE TAKEN, THEY'LL ALSO GET SERVED UP SOME INFORMATION ABOUT OUR CAMPAIGN.
UM, THE OTHER PLACEMENT THAT WE'VE SECURED FOR THIS NEW YEAR IS GONNA INCLUDE SOME VIDEO JUKEBOXES.
SO AT NIGHTCLUBS AND BARS, WE WILL BE RUNNING SOME ADS ABOUT OUR CAMPAIGN AND CAPTURING A MUCH YOUNGER DEMOGRAPHIC THERE.
UH, ANOTHER TACTIC THAT WE'RE GONNA BE ROLLING OUT IS A DIGITAL TRUCK.
UM, AND I THINK THIS WOULD BE A GREAT PLACE FOR US TO PROMOTE OUR POP-UP LOCATIONS, UM, SO THAT WE CAN DRAW PEOPLE.
IT'S, IT'S BASICALLY A HUGE BILLBOARD, UM, WHERE WE'RE ABLE TO PUT OUT INFORMATION, EDUCATIONAL INFORMATION, AS WELL AS SOME OF THE MUSIC, UH, CREATIVE SPOTS THAT WE'VE, UH, PRODUCED.
SO THAT DIGITAL TRUCK IS ACTUALLY NEW TO THE MARKET.
WE'VE DONE TWO EVENTS WITH THEM, AND IT'S AN AMAZING, UH, ATTENTION GRAB, IF YOU WILL.
UM, IT, IT AGAIN PLAYS VIDEOS AS WELL AS STILLS AND ALLOWS US TO SHARE A LOT OF INFORMATION, SO WE CAN DO THAT ON A LOOP AND SHARE MORE, UM, AS PEOPLE ARE DRAWN TO OUR ON ONSITE ACTIVATION.
AND AGAIN, THAT WRAPS UP ALL OF THE PLACES THAT WE'RE SECURING, UM, WITH OUR DOLLARS.
AND MARTHA WILL GO INTO THE CREATIVE, UM, MESSAGES THAT WE DEVELOP.
SO WE'RE JUST GONNA BREEZE THROUGH THIS.
THIS IS THE EXTENSION OF, UH, THE MUSIC PROGRAM.
THANK YOU COUNCILWOMAN SANDOVAL FOR GIVING US THE IDEA OF DOING THE MARIACHI SONG.
I MEAN, UH, WE ARE VERY PROUD OF THE MARIACHI VIDEO.
I KNOW THAT IT GARNERED ALMOST 90,000 HITS ON THE METRO, UH, FACEBOOK PAGE WITH NO MEDIA SUPPORT, NO DOLLARS OR ANYTHING.
IT'S JUST FROM PEOPLE LOVING THE MESSAGE.
SO FOR THIS NEXT ROUND, WE HAVE, UH, CAMP AMERICA WHO DID AN ENGLISH AND A SPANISH VIDEO, LITTLE JOE ILA FLIA, WHO DID A SPANISH AND A BILINGUAL VIDEO.
AND THEN WE HAVE THIS YOUNG R AND B SINGER, UH, SIMPLY RAIN, WHO HAS A FOLLOWING OF 1.5 MILLION MILLENNIALS IN SAN ANTONIO.
SO WE ARE USING HER TIKTOK PLATFORM TO REALLY GET THE MESSAGE OUT ABOUT GETTING VACCINATED.
SO, PRINTOUT, YOU SAW THIS WAS THE FIRST ITERATION OF THIS PHASE.
WHAT WILL IT TAKE TO SEE MY FRIENDS AND THE IMAGE OF THE ARM WITH A BANDAID AND JUST ASKING PEOPLE TO TEXT FOR VACCINE ALERTS.
WE HAD THESE IN ENGLISH AND SPANISH, AND NEXT SLIDE.
AND NOW WE'RE GOING MORE HARD, UH, UH, WITH MORE HARD HEADLINES ABOUT GETTING VACCINATED.
THIS IS WHAT YOU DO FOR YOUR FAMILY.
THIS IS WHAT YOU DO FOR YOUR COMMUNITY.
THE ONE ADDITION WE SEE NOW IS THAT WE'RE NOT PUSHING THE ALERTS ANYMORE, WE'RE JUST SAYING GET VACCINATED.
SINCE DEMA, UH, SUPPLY IS HOT, AND WE HAVE ADDED A QR CODE ON THIS, UM, ON, ON THIS ROUND.
CAN YOU, UH, GO TO THE NEXT SLIDE, PLEASE? AND HERE ARE SOME OF THE GRAPHICS THAT WE DEVELOPED FOR, UH, DIGITAL USE.
I THINK WE GO INTO OUR DIGITAL AD BUYING, WHICH REPRESENTS 5% OF THE TOTAL MEDIA AD BUYING, BUT GIVES US GREAT DA UH, DATA.
SO I'LL LET JEREMY, UH, GO THROUGH THESE SLIDES.
SO, SOME OF THE THINGS THAT WE LEARNED IN OUR Q 4 20 20 CAMPAIGN WAS REALLY WHAT WAS EXPRESSED IN THE PRIOR PRESENTATION AROUND GENDER AND LANGUAGE.
SO WE STARTED TO NOTICE THAT WOMEN ENGAGED MORE ON THE FACEBOOK AND INSTAGRAM ADS.
SO WE'RE STARTING TO STEER A LOT OF OUR, YOU KNOW, FEMALE FRIENDLY ADS TOWARDS FACEBOOK AND INSTAGRAM, AND VICE VERSA, MEN ENGAGED MORE WITH YOUTUBE AND GOOGLE.
SO WE STARTED TO LEARN THAT MORE.
UM, AS FAR AS THE LANGUAGE, ONE OF THE THINGS WE TALKED ABOUT WAS THE SPLIT BETWEEN ENGLISH AND SPANISH.
AND WE FOUND THAT THE ENGAGEMENT WITH OUR ADS HAD A PRETTY EVEN SPLIT.
IT WAS ALMOST 50 50, BUT IT WAS ABOUT 55% ENGLISH AND 44% SPANISH.
AND MAJORITY OF THESE PEOPLE SAW THIS, AROUND 74% SAW THIS THROUGH A MOBILE DEVICE.
SO WE'VE HAD TO MAKE SURE THAT A LOT OF OUR DIGITAL ADS AND BUYING WERE MOBILE FRIENDLY.
UM, LET'S, AND, AND ACTUALLY WITH THE AGE GROUPS, YOU CAN SEE DOWN THERE ON THE BOTTOM RIGHT HAND CORNER BY CHANNEL, YOU CAN SEE THE SPLIT BETWEEN FACEBOOK, INSTAGRAM, AND THEN MIXED TOGETHER.
GOOGLE AND YOUTUBE IS PRIMARILY AN AGE GROUP BETWEEN 25 TO 44 IS THAT NEXT SLIDE.
SO ONE OF THE THINGS WE ALSO WANTED TO LOOK AT TO SEE HOW WE'RE TRENDING.
SO WE TOOK THE LEARNINGS THAT WE GOT FROM Q 4 20 20, AND
[00:40:01]
WE PUT THOSE INTO APRIL, UM, THIS FIRST TWO WEEKS OF APRIL.AND SO ONE OF THE THINGS THAT WE, UM, LIKED ABOUT IT WAS THAT WE'RE ALREADY TRENDING HIGH.
SO YOU CAN SEE THE HIGH TRENDING RATES RIGHT THERE IN THE MIDDLE, TRENDING HIGHER IN ENGAGEMENT RATES WE'RE, UM, SLOWLY RAMPING UP TO REACH MORE PEOPLE.
THE VIDEO VIEWS WERE ALREADY AT 95%, TWO X VIEW RATE.
THAT MEANS, ON AVERAGE ABOUT 13 POINTS.
PEOPLE SEE THE, UH, ADS AROUND 13 TIMES.
SO THEY REALLY GET THE MESSAGE AND IT REALLY PUSHES THEM TO ACT.
AND THEN ALSO WITH THE IMPRESSION SO WE CAN REACH MORE PEOPLE.
UH, COULD YOU JUST EXPLAIN WHAT THE NUMBERS MEAN UNDER TRENDING FOR THOSE OF US WHO ARE NOT FAMILIAR WITH? NO, NO PROBLEM.
SO WHAT I DID IS I TOOK TWO WEEKS.
SO I DIVIDED, UM, THE FIRST TWO WEEKS OF APRIL, AND I TOOK TWO WEEKS OF THE Q FOUR IN 2020.
AND I JUST SAID, HOW ARE WE TRENDING? AND I SAW THAT IT WAS AT 33% HIGHER, OR IT WAS AT 33% COMPARED TO 31%, SO WAS 1.25% HIGHER.
SO WE'RE ENGAGING A LITTLE BIT HIGHER IN THAT LITTLE TWO WEEK SPAN.
SO THAT MEANS WE'RE REACHING MORE PEOPLE TO THE RIGHT PEOPLE WITH THE RIGHT MESSAGE.
UM, I, I THINK THE BIG ONE IS LIKE THE, YOU CAN SAY THE VIEW RATE ON AVERAGE IN THAT FIRST TWO WEEK SPAN, RATHER THAN PEOPLE SEEING IT FIVE TIMES NOW, THEY'RE SEEING IT AROUND 13 TIMES.
AND SO WE'RE REALLY MAKING SURE THAT PEOPLE GET IT.
'CAUSE YOU KNOW, SOMETIMES THEY SAY EIGHT TO 13 TIMES BEFORE SOMEBODY REACTS.
WE'RE, WE'RE TESTING THE WATERS THERE.
SO, UM, IS THAT, DOES THAT ANSWER YOUR QUESTION? COOL.
NEXT QUESTION OR NEXT, UH, SLIDE.
SO WITH THIS ONE, WHAT WE DID IS, UM, UH, WE HAD SOME, UH, IT ISSUES OR SOME TRACKING ISSUES THAT WERE PRESENTED TO US IN Q FOUR.
AND SO WE WANTED TO MAKE SURE THAT WE ADDRESS THOSE.
SO AS FAR AS THE UTMS, THESE ARE TRACKING CODES.
WE WANTED TO MAKE SURE THAT WE HAD HIGHER TRACKING CAPABILITIES ON OUR LINKS.
AND SO SITE IMPROVE ALONGSIDE GOOGLE ANALYTICS, YOUTUBE, FACEBOOK ANALYTICS, AND INSTAGRAM ANALYTICS.
WE'RE NOW ABLE TO START TRACKING THE CLICKS WHEN PEOPLE CLICK ON THOSE LINKS, AND WE'RE ALL, WE'RE ABLE TO SEE NOW WHERE THEY'RE GOING AND WHAT THEY'RE DOING.
WE'VE ALSO STARTED TO NARROW OUR FOCUS WITH GEOTARGETING TO MAKE SURE THAT WE'RE NOT JUST SPREADING A RANDOM MESSAGE ACROSS SAN ANTONIO, BUT NOW SPECIFICALLY GOING AFTER THE RIGHT PEOPLE.
UM, AND THEN ALSO WE'VE DECIDED, UM, BASED ON THE GUIDANCE FROM THE TEAM IS TO FRONT LOAD THE BUDGET.
SO WE ARE PUSHING, IT'S A 40, 40 20, AND SO THAT WAY THE FIRST TWO MONTHS WE'RE DOING 40% AND 40% OF THE BUDGET, AND THEN FRONT LOADING THAT.
SO IT KIND OF TAPERS OFF AT THE END WITH THAT 20% LEFT.
SO, UM, THE LAST TIME WE MET, UH, WE HEARD FROM YOU THAT WE SHOULD FOCUS ON MULTI-GENERATIONAL STORIES AND ON PEOPLE IN THE COMMUNITY.
SO INSTEAD OF GOING FOR WITH TRADITIONAL SOCIAL MEDIA INFLUENCERS, WHICH WE DO INCLUDE BECAUSE WE'RE GOING AFTER THAT MILLENNIAL TARGET, WE ALSO HAVE PEOPLE IN THE COMMUNITY.
WE ARE WORKING WITH PEOPLE LIKE, UH, PASTOR JONES PETTA FROM FORT SONIDA, JESUS REON, AND ALL OF THESE PEOPLE REPRESENT EACH ONE OF THE DISTRICTS.
YESTERDAY WE SHOT SOME VIDEOS WITH, UH, PETRA, UH, FROM FORT SONIDA, AND SHE WAS TELLING ME THAT
SO SHE HAS AN ARMY OF PEOPLE ON THE GROUND JUST REMINDING EVERYBODY TO GET VACCINATED.
SO WE'RE REALLY BOOTS ON THE GROUND KNOCKING ON DOORS AT THE GRASSROOTS LEVEL.
SO HERE, UH, TRADITIONAL SOCIAL, UH, MEDIA INFLUENCERS JUST BECAUSE OF THEIR LARGE FOLLOWING AND BECAUSE WE ARE STARTING TO SEE HESITANCY, WE STILL WANTED TO INCLUDE THAT IN THE MIX.
SO WE HAVE A STEPHANIE WHO HAS OVER 20,000 FOLLOWERS.
WE HAVE RAIN, WHO HAS OVER 1 MILLION FOLLOWERS ON TIKTOK, TALK ABOUT GETTING VACCINATED.
AND THEN WE HAVE OUR THIRD ONE WHO, WHO'S A, A MOM AND IS GONNA POST A, A MUL MULTI-GENERATIONAL STORY ABOUT HER TAKING HER PARENTS TO GET VACCINATED BECAUSE WE REALLY WANNA CONNECT WITH THE PEOPLE WE'RE TRYING TO REACH.
SO IN TERMS OF GRASSROOTS, WE DEVELOPED A GO TO THEM APPROACH.
SO REALLY FOCUS ON DISTRICTS 2, 3, 4, 5, AND SEVEN TO REALLY ADDRESS THE DIGITAL DIVIDE.
SO SOME OF THESE PROGRAMS INCLUDE OUR COMMUNITY, NEIGHBORHOOD VOICES, WE'LL TALK A LITTLE BIT ABOUT THAT.
STRATEGIC PARTNERSHIPS, THE
[00:45:01]
PROGRAM THAT IS LAUNCHING NEXT WEEK, AND OF COURSE, LEVERAGING ALL THE RESOURCES, UH, THAT THE CITY HAS.SO FOR THE NEIGHBORHOOD, WE'RE CREATING TOOLKITS THAT ARE BEING DELIVERED TO 50 NEIGHBORHOOD LEADERS.
SO WE'RE DELIVERING MASKS, WE'RE DOING, GIVING THEM T-SHIRTS, WE'RE GIVING THEM FLYERS IN ENGLISH AND IN SPANISH SO THAT IT'S LIKE ON OUR, OUR ARMY ON THE GROUND, SO THEY CAN TALK ABOUT THE IMPORTANCE OF GETTING VACCINATED.
SO WE ARE IN THE PROCESS OF DELIVERING ALL THOSE TOOLKITS.
THE OTHER THING IS THAT WE DEVELOPED THEM THE DIGITAL MEDIA TOOLKIT THAT WE'RE SENDING TO HOAS AND TO PARTNERS IN OUR COMMUNITY SO THEY CAN SHARE ALL THE VIDEOS AND ALL OF THE MARKETING PIECES WE HAVE DEVELOPED.
WE ARE WORKING WITH SCHOOL DISTRICTS BECAUSE TEACHERS, MOST TEACHERS HAVE BEEN VACCINATED AND MOST, UH, COLLEGES AND UNIVERSITIES ARE ALREADY HAVING PROGRAMS. WE'RE WORKING TO, UH, DIRECTLY WITH PARENT ENGAGEMENT GROUPS AT EDGEWOOD HARLANDALE, S A I S D, AND SOUTH SAND.
SO THEY COULD TAKE MESSAGING TO THE PARENTS AND TO THE FAMILIES DIRECTLY.
SO, UM, ON THE SLIDE, YOU'RE ALSO GONNA SEE THE LIST OF ORGANIZATIONS WE'RE PARTNERING WITH IN THE COMMUNITY.
NEXT SLIDE, THEN PTA'S IN THE PARK.
SO IT'S REALLY GOING TO THE HEART OF THE COMMUNITY.
WE HAVE ALL THE DISTRICTS THAT WE'RE GONNA VISIT, UM, THIS WEEKEND WE'RE GONNA BE AT PISO PARK.
WE ALREADY WRAPPED A PALETTA CART.
UH, WE HAVE A GREAT PARTNER IN SUPPORTER WITH THE MR. FLORES AT BARRAO ICE CREAMS. AND WE'RE GONNA BE OUT THERE GIVING PEOPLE THIS WEEKEND, THE FLYER ABOUT THE ALAMODOME CLINIC.
AND IT IS IN ENGLISH AND IN SPANISH SAYING, YOU DON'T NEED AN APPOINTMENT, YOU CAN JUST GO DRIVE THROUGH AND GET YOUR VACCINE.
SO WE WERE ABLE TO PRINT FLYERS IN 24 HOURS, AND WE'RE GONNA HAVE A TEAM OF VOLUNTEERS THAT SPEAK ENGLISH AND SPANISH IN THE HEART OF THE COMMUNITY.
AND THEN WE'RE GONNA JUST KEEP, YOU KNOW, BE FLEXIBLE AND KEEP ADAPTING AT AS THESE MESSAGES, UH, CHANGE.
SO I DO LOVE THE IDEA OF COMMUNITY POP-UP CLINICS BECAUSE THAT'S, YOU KNOW, PLACES THAT ARE CLOSER TO WHERE WE'RE GONNA BE, WHICH IS IN, IN THE, IN THE COMMUNITY WHERE THESE PEOPLE, WHERE OUR PEOPLE LIVE.
WE DELIVERED 4,000 FLOWERS, UH, FLYERS, UH, ON EASTER WEEK, ENGLISH AND SPANISH.
UH, WE PLACED AN AD IN THE PROGRAM FOR THE BAPTIST MINISTERS UNION, UH, CITYWIDE REVIVAL ON APRIL 6TH AND SEVEN.
AND WE ARE WORKING WITH CATHOLIC TV CLOSELY, UM, WITH THE POTENTIAL OF REACHING HALF A MILLION HOUSEHOLDS, UH, AN OLDER ELDERLY, UM, AN ELDERLY VIEWERSHIP.
AND WE'RE DOING ENGLISH AND SPANISH ADS.
WE ARE PLACING ALL OF OUR VIDEOS AND THEY ARE INVITING METRO HEALTH FOLKS TO BE PART OF SOME OF THEIR SHOWS IN ENGLISH AND IN SPANISH AS WELL.
AND THEN THE COMMUNITY MURAL PROGRAM.
WE'RE VERY EXCITED ABOUT THIS AS WELL.
WE ARE CREATING MURALS IN KEY DISTRICTS WITH A FOCUS, OF COURSE, ON PEOPLE GETTING VACCINATED.
THESE MURAL MURALS ARE GONNA GO UP IN DISTRICTS 2, 3, 4, 5, AND SEVEN, AND THE POSSIBILITY OF ONE AS WELL.
UM, THIS IS THE VERY FIRST ONE.
WHAT YOU SEE HERE IS ALEX RUBIO.
IT'S GONNA GO ON SOUTH FLORES DEEP, DEEP, UH, WEST SIDE.
AND, UM, HE PAINTED A 73 YEAR OLD MAN WHO'S A RESIDENT OF DISTRICT FIVE, WHO JUST HAD GOTTEN VACCINATED.
SO WE'RE WORKING WITH EACH ARTIST AT EACH DISTRICT.
WE WORK WITH EVERY COUNCIL OFFICE.
SO YOU COULD TELL US WHERE THESE MURALS SHOULD GO.
IT REALLY SHOULD BE AT THE LITTLE, UH, MARTS.
IT'S REALLY IN THE HEART OF THE COMMUNITY.
SO WHAT YOU SEE, THERE IS A LIST OF ALL THE ARTISTS WHO ARE PARTICIPATING AND IN WHICH DISTRICT, AND MORE OR LESS WHERE THE MURALS ARE GONNA GO.
AND I THINK THERE'S NO MORE SLIDES.
AND THEN OF COURSE, COORDINATION WITH ALL THE CITY DEPARTMENTS AND, UH, YOU KNOW, WITH THE POSTERS, YARD SIGNS AND ALL OF THE BILINGUAL DOOR HANGERS AND MAKING SURE ALL OF THAT IS HAPPENING, YOU KNOW, AT THE SAME TIME AS WE'RE WORKING ON THE MARKETING CAMPAIGN.
SO REALLY FOR THIS SECOND PHASE, IT'S BEEN A VERY STRONG GRASSROOTS APPROACH, A MUCH MORE TARGETED EFFORT WHEN IT COMES TO DIGITAL AND TRADITIONAL MEDIA.
SO IF YOU GUYS HAVE ANY QUESTIONS, PLEASE LET US KNOW.
OH, WAIT, HOW DO WE MEASURE SUCCESS? JEREMY,
[00:50:01]
I FORGOT.YEAH, SO BASICALLY TO, TO, UH, REITERATE WHAT WE TALKED ABOUT EARLIER, TO MEASURE SUCCESS, WE ARE USING SITEIMPROVE, UM, WITH JOHN KETOS AND, AND TEAM.
SO WE'VE BEEN ABLE TO IDENTIFY WAYS TO REALLY TRACK WHAT WE'RE DOING BECAUSE WE WANT MORE ACCOUNTABILITY TO OUR ACTIONS.
SO WITH THAT, UM, BEING TO LOOK AT IMPRESSIONS AND ALSO ENGAGEMENT.
SO BEING ABLE TO COMBINE SITEIMPROVE WITH THE FACEBOOK, GOOGLE, AND YOUTUBE ANALYTICS, WE'RE ABLE TO REALLY IDENTIFY WHAT WE'RE DOING AND HOW IT'S WORKING.
SO THAT WAY WE KIND OF SLOWLY TWEAK, UH, THROUGHOUT THE CAMPAIGN AS WE GO.
UM, AND WITH THAT, UH, AS MARTA WAS SAYING, DEDICATED URLS, MATCHING QR CODES THAT ALSO HAVE THOSE TRACKABLE LINKS, UH, BEHIND THEM.
SO FOR US, IT'S ALL ABOUT MEASUREMENT, UM, OF SUCCESS.
RIGHT NOW OUR QR CODES ON OUR FLYERS IN THE COMMUNITY TAKE YOU DIRECTLY TO THE, UH, VACCINE SITE, THE COS OF VACCINE SITE IN ENGLISH OR IN SPANISH.
SO WE'RE GONNA BE ABLE TO TRACK ALL OF THAT, CORRECT.
SO WITH THAT, THANK YOU MARTHA, JEREMY, AND SONIA FOR JOINING AT ME FOR THE PRESENTATION HERE.
UM, WE'RE HAPPY TO ANSWER ANY QUESTIONS YOU MIGHT HAVE, AND THANK YOU TO THE COMMITTEE FOR PROVIDING US YOUR FEEDBACK AS WE, UM, PUT THIS CAMPAIGN TOGETHER.
SO WITH THAT, ANY QUESTIONS? THANK YOU SO MUCH FOR THAT PRESENTATION.
I'M GOING TO GO AHEAD AND TURN IT OVER TO COUNCILWOMAN GONZALEZ WHO HAD HER HAND UP.
UM, THANK YOU, UH, FOR THE PRESENTATION.
SO MOSTLY WHAT I'VE BEEN HEARING IN, IN, IN MY, THIS COMMUNITY AROUND HERE, THAT'S PRIMARILY SPANISH SPEAKING, UM, IS THAT THEY DON'T WANT, UM, THEIR DAUGHTERS TO GET VACCINATED BECAUSE IT CAUSES STERILITY.
UM, AND IT'S GONNA MAKE THEM INFERTILE.
I'VE HEARD THIS FROM A NUMBER OF DIFFERENT PEOPLE.
UM, I HAVE NOT HEARD THIS ANYWHERE EXCEPT FROM THE COMMUNITY.
I'M JUST ASKING, COULD YOU MAKE ONE THAT SAYS THE VACCINE? IT WILL NOT CAUSE STERILITY, IT WILL NOT GIVE YOU, UM, I DON'T KNOW.
UH, YOU KNOW, I MEAN, IT'S NOT GONNA PLANT AND CHIP INSIDE YOU.
IT'S NOT GOING TO CAUSE, YOU KNOW, SOMETHING LIKE THAT.
I, I WAS VERY SHOCKED BECAUSE WHATEVER MY MEDIA CIRCLES ARE, I'VE NOT HEARD THAT.
BUT AROUND HERE THAT ARE PEOPLE THAT ARE EXCLUSIVELY SPANISH SPEAKING ARE TELLING ME THIS.
SO I DON'T, DOES THAT MESSAGE RESONATE WITH PEOPLE? BECAUSE I WAS SURPRISED TO HEAR THAT.
SO, SO FIRST I WOULD LIKE TO GO ON THE RECORD AND SAY THAT IT'S ABSOLUTELY POSITIVELY, 100% FALSE.
NOW I WILL TURN IT BACK OVER TO THE COMMUNICATIONS EXPERT
I MEAN, HAS, HAS ANYBODY ELSE HEARD THIS? OR, I MEAN, IS IT JUST, IT'S BEEN A NUMBER? OKAY.
SO THAT IT CAUSES INFERTILITY.
IT'S, UH, YOU KNOW, 20, UH, HISPANIC WOMEN IN THEIR TWENTIES WHO ARE ACTUALLY SAYING IT.
I WENT TO THE DENTIST THE OTHER DAY AND SHE SAID, YEAH, I'M SCARED TO GET IT 'CAUSE I WANT TO HAVE A BABY THIS UPCOMING YEAR.
WELL, AND, AND THANK YOU COUNCILMAN FOR RAISING THAT POINT, UM, BECAUSE, YOU KNOW, OBVIOUSLY THERE IS HESITANCY, THERE ARE A LOT OF QUESTIONS.
UM, IT'S A SAFE AND EFFECTIVE VACCINE, AND AS DR.
BRIDGER MENTIONED, UM, BUT THAT'S CERTAINLY NOT THE CASE WITH THIS, WITH THIS VACCINE THAT IT CAUSES ANY STERILITY.
UM, SO THE CAMPAIGN, AS YOU CAN SEE, IS GEARED TOWARDS REMINDING PEOPLE, DO THIS FOR YOUR FRIENDS, DO THIS FOR YOUR FAMILY, DO THIS FOR YOUR COMMUNITY.
BUT AT THE SAME TIME, WE ARE ADDRESSING SOME OF THOSE HESITANCY MESSAGES, UM, THROUGH OUR SOCIAL MEDIA POSTS, ANSWERING FREQUENTLY ASKED QUESTIONS, UM, DOING VACCINE TOWN HALLS, ADDRESSING THEM THROUGH THE NIGHTLY BRIEFINGS.
UM, SO MARTA, DO YOU WANNA ADD ANYTHING TO THAT AS WELL? YEAH, WE WERE SPENT SOME TIME WITH THE THREE LADIES.
THEY'RE THE ONES WHO TOLD US THAT THEY'RE HEARING ALL SORTS OF REASONS WHY PEOPLE ARE NOT WANTING TO VACCINATE.
SO WHEN WE RECORDED THE VIDEO WITH PETRA, IT, IT WAS, IT CAME FROM THE HEART.
AND SHE BASICALLY PLEADED TO HER COMMUNITY SAYING, YOU DO NOT HAVE TO BE AFRAID.
THIS IS WHAT WE NEED TO GO BACK TO NORMAL.
SO WHAT WE'RE TRYING TO THINK ON OUR END IS, YES, WE WANNA, UH, POST THAT ON SOCIAL MEDIA.
WE WANNA GIVE THE VIDEO TO
SO THAT'S ONE OF THE WAYS WE CAN GET THAT SORT OF MESSAGING OUT.
I, I, HOWEVER, I MEAN, THE PEOPLE THAT I HEARD IT FROM WERE ALL, UM, IN FROM DIFFERENT,
[00:55:01]
DIFFERENT GROUPS.SO, UH, BUT THE, BUT IT CAME FROM LIKE WOMEN THAT WERE AROUND MY AGE THAT HAD DAUGHTERS IN THEIR TWENTIES.
SO I, UM, SO I, I, I THINK THAT THAT'S WHY, UH, MAYBE I, I, I MEAN, UM, PERHAPS WOMEN A LITTLE OLDER THAN I
UM, SO I'LL JUST LEAVE IT THERE.
BUT, YOU KNOW, UM, YOU KNOW, I I I, I WOULD HOPE THAT, UM, AND THE OTHER PEOPLE THAT I'VE HEARD OF THAT HAVEN'T GOTTEN IT, JUST THAT ARE PEOPLE IN MY SPACE, I REALLY HAVE JUST BEEN LAZY.
THEY'RE LIKE, YEAH, I'LL GET IT ONE OF THESE DAY.
I'M LIKE, NO, YOU GUYS GOTTA GO.
AND IT, AND THOSE ARE LIKE THE, USUALLY THE 20 SOMETHING YEAR OLD MEN YEAH.
THAT ARE LIKE, WELL, I'LL GET IT WHEN WE CAN GET THE ONE SHOT.
AND I WAS LIKE, WELL, I GAVE YOU GUYS INFORMATION FROM THE ONE SHOT THAT WAS ON A SUNDAY, AND YOU GUYS DIDN'T GO.
SO I'M TELLING THEM, HEY, I MEAN, JUST GO, IT'LL TAKE A SECOND.
AND, YOU KNOW, I PROMISE IT DOESN'T HURT.
I MEAN, THESE ARE LIKE BIG GUYS.
THEY'RE LIKE, NAH, I DON'T KNOW.
SO ANYWAY, I'LL, I'LL LEAVE IT THERE, BUT, UM, THANK YOU VERY MUCH.
THANK YOU COUNCILWOMAN FOR, FOR BRINGING THAT UP.
UH, COUNCILWOMAN ANDREW SULLIVAN.
UM, SO COUNCILWOMAN GONZALEZ, I HAVE HEARD SO MUCH WHEN IT COMES TO THE HESITANCY OF THE VACCINE, UM, ESPECIALLY WITH THE PAUSE OF THE J AND J VACCINE.
AND SO THE HESITANCY KIND OF ESCALATED WHEN WE PUT THAT PAUSE ON THE J AND J BECAUSE NOW PEOPLE ARE SAYING, OH, IT CAUSES CANCER.
UM, IT, IT'S GONNA, YOU KNOW, THE BLOOD CLOTS ARE WITHIN ALL OF THESE, AND IT'S LIKE, NO, THAT'S WHY THE PFIZER IS FILLED OUT HERE AND AVAILABLE.
UM, BUT THOSE ARE THE THINGS THAT WE ARE CONTINUING TO HEAR.
UM, THE POINT ABOUT THE, THE MICROCHIP BEING IMPLEMENTED INTO YOUR SKIN AND UNDER, YOU KNOW, UH, A GOVERNMENT WATCH LIST.
AND IT, IT'S SO MANY DIFFERENT THINGS THAT I'VE HEARD THAT JUST, UM, MAKES YOU SAY, YEAH, I DON'T, I DON'T KNOW WHERE YOU GOT THIS INFORMATION FROM.
UM, BUT IT IS A BIG FLAG THAT IS FLYING OVER US RIGHT NOW WITH THE HESITANCY.
AND SO I, I JUST WANTED TO KNOW HOW DO WE REWORD OUR MESSAGING TO TRULY SPEAK THAT THIS IS A SAFE VACCINE, THAT WE'RE USING THE SAFEST ONE, UM, WITHIN THE MARKET, AND THAT IT'S NOT HERE TO MAKE YOU A PART OF THE GOVERNMENT.
IT'S NOT GONNA TURN YOU INTO A ZOMBIE.
UM, DON'T ASK COUNCILWOMAN SANDOVAL THOSE ARE THE THINGS THAT WE'RE HEARING.
AND SO, UM, IT'S, IT'S A LITTLE DISHEARTENING WHEN YOU'RE TRYING TO PROTECT YOUR COMMUNITY AND THEY THINK THEY'RE GONNA BE, BECOME ZOMBIES IF THEY TAKE THIS VACCINE.
UM, SO IF, IF, I DON'T KNOW WHAT MESSAGING WE CAN USE, BUT IF ANYONE CAN SPEAK TO WHAT ARE WE LOOKING AT WHEN WE'RE GOING FORWARD WITH OVERCOMING THIS HESITANCY AND THE MISINFORMATION THAT'S OUT THERE? THANK YOU FOR THAT QUESTION, COUNCILWOMAN.
AND I, I THINK I'LL START BY SAYING THAT THE MESSAGING THAT WE FORMED THIS CAMPAIGN AROUND WAS DEVELOPED WITH GUIDANCE FROM METRO HEALTH, UM, FROM THE COMMUNITY COMMUNITY RESPONSE AND EQUITY COALITION, AND AS WELL AS, UM, SOME, SOME OTHER BEST PRACTICES IN COMMUNICATING, WHETHER IT BE FROM THE C D C OR A WEBINAR THAT WE PARTICIPATED ON, ON THE, HAVING SPREADING THAT MESSAGE THAT IT IS A SAFE AND EFFECTIVE VACCINE.
SO WE'VE BEEN CAREFUL ABOUT THE TYPES OF WORDS THAT WE USE IN THESE ADS.
BRIDGER, I DON'T KNOW IF THERE'S ANYTHING YOU'D LIKE TO ADD HERE TOO, ABOUT THOSE KINDS OF MESSAGES IN THESE.
WE'RE, WE'RE WATCHING VERY CLOSELY BECAUSE THESE AREN'T EXCLUSIVE TO SAN ANTONIO.
SO WE'RE WATCHING VERY CLOSELY WHAT OUR NATIONAL PUBLIC HEALTH EXPERTS AND NATIONAL PUBLIC HEALTH COMMUNICATIONS EXPERTS ARE TESTING AND RECOMMENDING THAT WE USE WHEN WE COMMUNICATE ABOUT THE SAFETY AND EFFICACY OF THE VACCINE.
SO, UM, THIS IS LIKE ALL THINGS COVID.
IT, IT'S HOT OFF THE PRESS AS IT COMES OFF.
THE, THE RESEARCHERS HAND IT TO THE COMMUNICATORS, THEY TWEAK IT, THEY GET IT TO US.
SO WE'LL CONTINUE TO UPDATE IT AS WE GO.
WHAT, WHAT WE TALK ABOUT TODAY WILL PROBABLY BE DIFFERENT FROM WHAT WE TALK ABOUT A MONTH FROM NOW.
I KNOW, UM, WE HAVE BEEN GETTING A LOT OF OUR VACCINES INTO OUR CHURCHES AND OUR FAITH-BASED OUTREACH, AND IT HAS BEEN GOING WELL.
UM, AND, AND THERE, I THINK IF WE CONTINUE TO USE THOSE WHO THE COMMUNITY TRUST, UM, OUTSIDE OF THEIR COUNCIL PEOPLE, SOMETIMES, UM, THE MESSAGE GOES A LITTLE FURTHER.
SO I JUST WANNA SAY THANK YOU FOR ALL OF THE WORK THAT YOU'RE DOING.
THANK YOU FOR UTILIZING THE OUTLETS THAT, UM, TEND TO SOMETIMES
[01:00:01]
GET OVERLOOKED.AND I'M LOOKING FORWARD TO HOW WE'RE GONNA TRULY SPEAK TO OUR COMMUNITY, THAT THEY'LL BE OKAY, UM, WITH GETTING THE VACCINE AND THEY WON'T TURN INTO A ZOMBIE.
UM, AND SO I THINK THAT WE ARE DOING THE, THE BEST THAT WE CAN WITH THE COMMUNICATIONS THAT WE HAVE.
AND SO THANK YOU SO MUCH, UH, FOR YOUR, YOUR DEDICATION.
THANK YOU COUNCILWOMAN, AND, UH, COUNCILWOMAN VRAN.
AND, UM, TO THAT END ABOUT MISINFORMATION AND MESSAGING, I THINK, UH, CONTINUING TO REMIND THE COMMUNITY, ESPECIALLY AT, UH, THE FOUR MAIN HUBS OR WHATEVER POPUP SITES WE DO, THAT IT DOES NOT COST ANY MONEY.
AND AT OUR SITES IT IS, YOU DO NOT HAVE TO SHOW INSURANCE.
UM, I THINK THAT'S CRITICAL TO GET IT OUT THERE BECAUSE ANOTHER FORM OF MISINFORMATION IS, OH, IT'S GONNA COST ALL THIS MONEY.
UM, SO I THINK THAT AS WE CONTINUE TO PUSH OUT THE MESSAGING TO REMIND PEOPLE LIKE OUR, OUR LOCAL, AND I LOVE THAT WE'RE USING REAL PEOPLE FROM THE COMMUNITY, UM, TO PUT OUT THAT MESSAGE.
'CAUSE I THINK THAT HAS A MORE OF AN IMPACT.
WHEN I SAW SOME OF THE PHOTOS OF, UM, OUR, OUR HOMELESS SAN ANTONIANS THAT WERE GETTING THE SHOTS AND JUST THEIR, THEIR FACES OF RELIEF THAT MEANT SO MUCH.
AND TO SEE IMAGES OF OUR SENIORS OR FAMILIES WITH SMILES GETTING THE VACCINE, I THINK THAT SPEAKS VOLUMES.
UM, BUT EMBEDDING THAT INFORMATION THAT IT DOES NOT COST ANY MONEY AND IT DOESN'T, AT OUR SITES, IT, THERE'S NO INSURANCE ASKED FOR.
UM, MARTHA AND TEAM FOR USING FATHER DAVID GARCIA.
I THINK HE'S A GREAT MESSENGER.
UM, EASY ENGLISH AND SPANISH, UH, TRUSTED AGENT IN THE COMMUNITY.
SO I THINK THAT WENT A VERY, UH, LONG WAY.
UM, I'M GOING TO ALSO, UH, PUT A PLUG IN TO TRY AND GET ANOTHER MURAL IN DISTRICT THREE AT ANOTHER, UH, LITTLE MINI MART, THE CORNER OF HOT WELLS AND PRESA.
UM, JUST THROWING IT OUT THERE RIGHT NOW.
UM, AND IT'S REALLY WELL, UM, IT'S REALLY WELL SITUATED.
AND THEN, UM, I ALSO WAS WONDERING, 'CAUSE I WAS HEARING, YOU KNOW, SOMETIMES HAVE WE LOOKED AT SOME OF THOSE, YOU SAID THAT MOST PEOPLE USED THEIR, UM, MOBILE DEVICES TO LOOK AT THE ADS, TO LOOK AT WHAT'S GOING ON.
SO HAVE WE IDENTIFIED MAYBE SOME APPS IN SAN ANTONIO THAT ARE MOST UTILIZED THAT WE COULD HAVE KIND OF A SPLASH PAGE COME UP THERE? UM, BECAUSE I'M ADDICTED TO H E B CURBSIDE, UH, APPS NOW, AND SO I THINK LIKE H E B IS A GREAT PARTNER.
UM, IF THEY COULD BEFORE THEIR CURBSIDE, YOU KNOW, PLACEMENT COMES UP, IF THEY CAN HAVE A SPLASH LANDING OR WHATEVER SPLASH PAGE COME UP TO SAY, DON'T FORGET, YOU CAN GET, UH, VACCINES AT, YOU KNOW, H E B PHARMACIES OR WHEREVER.
UM, AND OR MAYBE OUR 3 1 1 APP THAT WE HAVE TO MAKE SURE THAT THAT COMES.
BUT ANYTHING THAT IS UTILIZED A LOT, AN APP UTILIZED A LOT WITHIN THE SAN ANTONIO COMMUNITY, MAYBE WE CAN, IF Y'ALL HAVEN'T ALREADY DONE THAT, WHAT CAN WE DO TO CONTINUE TO, TO PUSH THAT FORWARD? UM, AND I KNOW YOU'RE WORKING A LOT WITH OUR KIND OF THE, UM, INFLUENCERS, THE SOCIAL MEDIA INFLUENCERS IN SAN ANTONIO.
UM, THAT'S, THAT'S BEEN GREAT.
AND THEN MAYBE, I MEAN, LAURA, WE'RE HAVING A LOT OF TOWN HALLS, SPECIFICALLY THE PUBLIC SAFETY TOWN HALL MEETINGS STARTING AT EVERY, YOU KNOW, GETTING YOUR VACCINE IS ALSO A PART OF PUBLIC SAFETY AND PUBLIC HEALTH.
SO MAYBE KICKING OFF AND AT LEAST WHEN WE, YOU KNOW, CHIME OFF THAT WE PUT THAT ANNOUNCEMENT OUT THERE TO EVERYONE WHO'S ON THERE, UM, OR, AND MAKING SURE THAT WHENEVER OUR A SESSIONS OR B SESSIONS COME ON TELEVISION, PUT IT REALLY BIG RIGHT BEFORE, UH, IT COMES ON, OR WHEN THE SCREEN IS ON THERE AND IT SAYS, LIKE, WAITING, UH, WHATEVER COMMITTEE MEETING WILL START IN A MOMENT.
IF THERE'S A TICKER ON THE BOTTOM THAT COULD GO OFF AND SAY, DON'T FORGET TO GET YOUR COVID VACCINE, ET CETERA.
THOSE ARE JUST SOME MORE IDEAS.
THANK YOU ALL VERY MUCH FOR THE WORK THAT YOU'RE DOING.
I THINK WE'RE, WE'RE HEADED IN THE RIGHT DIRECTION.
[01:05:02]
ANYTHING THAT WE CAN DO AS WELL TO TARGET OUR, UM, FOOD AND BEVERAGE INDUSTRIES, UH, OUR HOSPITALITY WORKERS AND, AND THAT, YOU KNOW, WHAT, YOU KNOW, COUNCILWOMAN, UH, GONZALEZ, UM, WE JUST, WE JUST HAD A MEETING WITH E W C TALKING ABOUT THE HOSPITALITY GRANT PROGRAM.ALL OF THE AWARDEES ARE GOING TO BE GETTING EMAILS, LETTING THEM KNOW, HEY, THIS IS YOUR AWARD.
I SAY IN THAT EMAIL, WE ALSO EMBED, IF YOU NEED A C OVID 19 VACCINATION FOR YOUR PLACE OF BUSINESS FOR YOUR COMPANY, IF IT'S 21 EMPLOYEES ARE UP, IF IT'S SELF-EMPLOYED, THIS IS HOW YOU CAN GET IT.
SO LET'S TRY AND MAKE ALL THOSE CONNECTIONS THAT WE NEED.
IF WE'RE GONNA BE PUSHING OUT OVER 600 PEOPLE APPLIED, 600 BUSINESSES APPLIED, LET'S PUSH IT OUT THERE TO ALL OF THEM TO GIVE UPDATES AND WHERE THEY CAN GET THEIR VACCINE.
THOSE ARE MY COMMENTS AND SUGGESTIONS.
UM, GREAT WORK, EVERYONE ALL LOOKS VERY EXCITING.
UM, I, I THINK THERE'S, UM, THERE'S REALLY TWO PARTS, RIGHT? THERE'S THE, THE GRASSROOTS AND THE VERY PERSONAL TOUCH, UH, AND THEN THERE'S THE, THE MASS CAMPAIGN, RIGHT, THAT YOU WANNA SEE WHEN YOU'RE EITHER ON YOUR PHONE OR WHEN YOU ARE, UM, OR WHEN YOU'RE DRIVING SOMEWHERE AND YOU SEE A MURAL.
SO I, I THINK, UM, I'M REALLY EXCITED ABOUT BOTH OF THEM, THAT I THINK THEY'RE BOTH ABSOLUTELY NEEDED.
BUT WHEN IT COMES TO THE PERSONAL TOUCH, SO, SO YOU TOLD US BED THAT I IS KNOCKING ON DOORS, WHO IS, IS SHE DOING THAT ON HER OWN OR IS THAT LIKE A SMALL GRANT THAT WE'VE PROVIDED TO THEIR ORGANIZATION TO DO THAT? THAT WAS, UM, HER ON HER OWN.
AND IT WAS FOR, SO WE ARE WORKING WITH A YOUNG LADY, VANESSA, WHO IS DISTRICT SEVEN, GLORIA RODRIGUEZ'S DAUGHTER.
AND SHE AND SIX FRIENDS, I GOT 1300 PEOPLE SIGNED UP TO GET VACCINATED.
SO WHEN WE HEARD THE STORY, WE WENT AND MET WITH HER AND SHE WITH HER FRIENDS AND VOLUNTEERS ARE GONNA TAKE OVER THE PALETA PROGRAM AND THEY SAID, LET US DO IT BECAUSE WE ALREADY KNOW.
AND THAT'S THAT PERSONAL TOUCH.
SO WE SAID, WE'LL GIVE YOU EVERYTHING.
WE'LL GIVE YOU MASKS, HAND SANITIZER, YOU KNOW, LITERATURE, THE, THE FLYERS OF WHERE TO GO.
SO WE'RE TRYING THIS WEEKEND TO, WE'RE GONNA SEE, WE'RE GONNA BE AT PEARSALL PARK TO SEE HOW IT GOES WITH HER AND FOLLOW THE MODEL THAT SHE'S BEEN PUSHING WITHIN HER OWN COMMUNITY.
SO WE'RE HOPING TO TALK TO PETRA AGAIN AND HER ARMY OF, OF LADIES FROM
IF WE, UM, IF WE THINK OF, SO I THINK THAT'S A GREAT MODEL.
UM, THERE'S, THERE'S LOTS OF OPPORTUNITIES, UH, LIKE THAT.
I THINK IT'S, UM, BUT SOMETIMES IT MIGHT BE HARD TO CONVINCE A, A NONPROFIT OR A GRASSROOTS ORGANIZATION TO ADD THIS ON TOP OF, OF WHAT THEY'RE DOING, UM, OR, OR JUST MIGHT BE DIFFICULT FOR THEM TO, TO BE ABLE TO, TO DO THEM.
THIS GROUP, VANESSA'S GROUP WAS REALLY FORMED AROUND, UM, AROUND THIS, RIGHT, GETTING PEOPLE VACCINATED.
SO IS THERE, UM, IS THERE MONEY IN THE BUDGET OR A WAY FOR US TO, TO WORK WITH OTHER LOCAL ORGANIZATIONS TO, UM, TO HAVE THEM, YOU KNOW, TAKE ON THIS OUTREACH IF, IF THEY WANT.
I DID FORGET TO MENTION, I'M SORRY, LET ME JUMP IN, LAURA, AND THEN I'LL LET YOU TAKE IT THAT, UM, LIKE PETRA BECOMING A COMMUNITY VO VOICE, WE DID GIVE HER A STIPEND.
VANESSA, SHE DOES HAVE A BUDGET.
SHE DOES HAVE AN ARMY OF VOLUNTEERS, BUT THERE IS A BUDGET BECAUSE WE ARE PAYING HER FOR HER HOURS, BECAUSE OF COURSE WE DON'T EXPECT THEM TO DO ALL THIS FOR FREE.
SO THERE IS MONEY SET ASIDE TO HELP THE COMMUNITY MEMBERS WHO ARE HELPING US.
AND SO IF WE COME ACROSS OTHER ORGANIZATIONS LIKE THAT, CAN WE REFER THEM TO YOU OR WHO, HOW WOULD WE, UH, WORK THAT OUT? SURE, COUNSEL, AND WE'D BE HAPPY TO COORDINATE THOSE THROUGH OUR OFFICE, G P A AND METRO HEALTH.
UM, AND THEN OF COURSE, THIS WON'T BE THE END OF OUR VACCINE MESSAGING, SO, UM, IF WE DEVELOP A NEXT PHASE OF THIS CAMPAIGN, THAT'S CERTAINLY SOMETHING WE CAN EXPAND ON AND LOOK AT.
UM, I'M JUST THINKING THERE'S A LOT OF, UH, GRASSROOTS ORGANIZATIONS AT A, AT A CHURCH, UH, IN DISTRICT SEVEN CALLED, UH, WOODLAWN POINT.
AND THEY, THEY RENT TO LOTS OF DIFFERENT, UH, NONPROFITS LIKE FIESTA YOUTH AND DOMESTIC.
SO THAT MIGHT BE A GOOD MM-HMM.
[01:10:01]
EVENT THERE, A POPUP EVENT THERE, SO THAT MIGHT BE A GOOD PLACE TO TARGET.UM, AND THEN, UH, LASTLY, I, UH, JUST TO ADD ON TO WHAT COUNCILWOMAN GERRAN WAS SAYING ABOUT ENSURING THAT, THAT WE GET THE WORD OUT THERE.
CAN WE PUT THIS MESSAGE, OR MAYBE IT ALREADY IS ON THE 3 1 1 HOLD, UH, LINE? ABSOLUTELY.
WE'VE BEEN ROTATING SOME MESSAGES THROUGHOUT, BUT WE CAN CERTAINLY LOOK AT EVEN ADDING SOME OF THE SONGS ON THERE AS WELL.
UM, WELL, I THINK THAT'S ALL WE HAVE, SO THANK YOU VERY MUCH FOR THAT GREAT PRESENTATION.
IT LOOKS LIKE A, IT TAKES A LOT OF PEOPLE TO, TO MAKE IT WORK, BUT IT, IT'S GREAT.
[6. 21-3141 A briefing on the Howard W. Peak Greenway Trails System Survey Results [David W. McCary, CPM, Assistant City Manager; Homer Garcia III, Director, Parks and Recreation]]
ALONG, UH, WE WILL BE RECEIVING A PRESENTATION ON THE HOWARD PEAK GREENWAY TRAIL SYSTEM SURVEY RESULTS.UH, I THINK YOU GUYS HAVE HAD THESE FOR A COUPLE OF MONTHS AND, UH, TAKE IT AWAY.
UH, GOOD AFTERNOON, CHAIR AND CHECK COMMITTEE MEMBERS.
UH, MY NAME IS HOMER GARCIA, PARTS DIRECTOR, AND WE WILL BE PRESENTING TODAY ON THE RESULTS OF THE GREENWAY TRAIL SURVEY SYSTEM.
NOW, EARLIER IN THE WEEK, WE KNOW THAT THE TRANSPORTATION AND MOBILITY COMMITTEE DID HEAR A PRESENTATION.
WE PARTNERED WITH TAMIKA, UH, ON THE POSSIBILITY OF OUR GREENWAY TRAIL SYSTEM SERVING AS A TRANSPORTATION OPTION.
SO THIS IS A VERY NICELY TIMED WHERE I'M GONNA INTRODUCE CONNIE SWAN, SHE'S OUR MARKETING MANAGER.
SHE WILL SHARE THE RESULTS OF THE SURVEY AND WE'LL SEE SOME SIMILARITIES AND FEEDBACK FROM THE COMMUNITY AS IT RELATES TO OUR GREENWAY TRAIL SYSTEM.
AND, YOU KNOW, AGAIN, TYING BACK TO TRANSPORTATION OPTIONS.
SO THAT BEING SAID, I'M GONNA MUTE MYSELF AND TURN IT OVER TO CONNIE.
UM, MY NAME IS CONNIE SWAN, MARKETING MANAGER FOR PARKS AND RECREATION.
AND I'M EAGER TO PRESENT THE FEEDBACK THAT WE RECEIVED ON THE GREENWAY TRAIL SURVEY.
SO, THE HOWARD WP GREENWAY TRAIL SYSTEM WAS FUNDED THROUGH A VOTER APPROVED SALES TAX INITIATIVE, PROP TWO, SINCE 2000, AND MOST RECENTLY IN 2015.
AND AS THE CITY HAS GROWN OVER THE LAST 10 DEC UH, TWO DECADES, WE'VE SEEN A GROWTH IN TRAIL USE AS WELL.
THROUGHOUT 2020, THE GREENWAY TRAILS HAVE SERVED AS AN OUTLET FOR THE COMMUNITY FOR EXERCISE AND SIMPLY JUST TO CONNECT WITH NATURE.
AS OF APRIL, 2021, WE HAVE 82 MILES OF GREENWAY TRAILS COMPLETED 15 MILES UNDER CONSTRUCTION AND 17 MILES IN PLANNING AND DESIGN.
AS MORE PEOPLE ARE DISCOVERING THE TRAIL SYSTEM, THIS WAS A GREAT OPPORTUNITY TO CAPTURE FEEDBACK AND LEARN ABOUT THE COMMUNITY'S KNOWLEDGE AND JUST THEIR OVERALL EXPERIENCE ON THE TRAILS.
INFORMATION COLLECTED IN THE SURVEY WILL HELP GUIDE PARK PROJECT PRIORITIES, INCLUDING ENHANCEMENTS TO THE EXISTING TRAIL SEGMENTS.
THE SURVEY WAS OPEN IN MID-NOVEMBER AND CLOSED IN MID-JANUARY, AND WE RECEIVED A LITTLE MORE THAN 3,600 RESPONSES.
NEXT SLIDE, PLEASE TO RAISE AWARENESS OF THE SURVEY AND TO ENCOURAGE PUBLIC ENGAGEMENT INFORMATION AND A VARIETY OF WAYS, INCLUDING THE ESSAY.
SPEAKUP.COM, WHICH IS THE CITY SITE FOR PUBLIC ENGAGEMENT SURVEYS WERE AVAILABLE IN BOTH ENGLISH AND SPANISH THAT WERE TRANSLATED BY OUR PARKS TEAM.
UM, WE ALSO HAD THE DEPARTMENT WEBSITE WITH A DIRECT LINK TO THE HOMEPAGE.
WE HAD NINE COMMUNITY CENTERS AND TWO SENIOR FOOD SITES.
THESE WERE FACILITIES THAT WERE OPEN DURING THIS TIME, ONSITE SIGNAGE AT OUR TRAILHEADS.
WE DID EMAIL DISTRIBUTION AND WE HAD OUR PARK STEWARDSHIP OUTREACH, AND THIS WAS UTILIZED UTILIZING OUR PARK LIAISONS AND OUR TRAIL STEWARDS ON SITE.
SOCIAL MEDIA OUTREACH AND ENGAGEMENT INCLUDED POSTS AND FACEBOOK, INSTAGRAM, TWITTER, AND NEXTDOOR.
IN ADDITION TO THE ORGANIC REACH OF THESE POSTS, WE ALSO LAUNCHED FOUR PAID ADVERTISING CAMPAIGNS, A CITYWIDE CAMPAIGN AND A TARGETED ZIP CODE CAMPAIGN WITH ADVERTISING IN BOTH ENGLISH AND SPANISH.
FOR THE TARGETED ZIP CODE CAMPAIGN, I DID A ZIP CODE ANALYSIS AND IDENTIFIED THE AREAS WITH THE LOWEST SURVEY RESPONSES, AND THEN WE DID AN EXTRA PUSH IN THOSE AREAS IN ENGLISH AND SPANISH ADS.
WE COLLECTED DEMOGRAPHIC INFORMATION INCLUDING ZIP CODES, AGE AND GENDER.
MOST RESPONDENTS WERE BETWEEN THE AGES
[01:15:01]
OF 35 AND 44 AND 45 AND 54.54% OF THE RESPONDENTS WERE MALE, 44% FEMALE.
AND ON THE MAP HERE, THE DARKEST AREAS SHOW THE HIGHEST NUMBER OF RESPONDENTS TO THE SURVEY.
THE TOP 10 ZIP CODES ARE LISTED HERE, 7 8, 2 4 9 WITH THE ZIP CODE WITH THE MOST RESPONDENTS.
AND BASED ON WHAT WE LEARNED FROM THIS SURVEY, WE'RE GONNA CONTINUE TO SEEK INPUT SPECIFICALLY FOR THOSE COMMUNITIES WHERE WE SAW LOWER RESPONSES.
SO AS WE REOPEN SAFELY, MORE OPPORTUNITIES WILL BECOME AVAILABLE AND WILL CONTINUE TO SEEK FEEDBACK.
WE ASKED RESPONDENTS TO SHARE INFORMATION ON TRAIL USE, AMENITIES, FUTURE PLANNING AND SAFETY FOR FREQUENCY OF TRAIL USE.
57% OF THE RESPONDENTS INDICATED THAT THEY USE THE TRAILS WEEKLY.
21% INDICATED THAT THEY USE THE TRAILS MONTHLY AND 15, USE THE TRAILS DAILY.
68% OF RESPONDENTS GET TO THE GREENWAY TRAILS BY CAR, 19% BY BICYCLE.
50% OF THE RESPONDENTS THAT USED THE TRAIL TO BIKE OR CYCLE 23 TO WALK 17% TO RUN.
AND OF THE GREENWAY TRAIL SEGMENTS, THE SOLE CREEK GREENWAY AND THE LEON CREEK GREENWAY WERE THE TOP TWO SEGMENTS VISITED.
PER VISIT, THE AVERAGE WALKING OR RUNNING DISTANCE ON THE GREENWAY TRAILS, 43% INDICATED BETWEEN TWO TO FIVE MILES.
28% INDICATED THAT THEY RUN OR WALK BETWEEN ZERO TO TWO MILES.
AND FOR CYCLISTS, 21% INDICATED THAT THEY RIDE OVER 20 MILES, 19, RIDE BETWEEN 10 TO 15 MILES, 19% RIDE BETWEEN ZERO TO TWO MILES, AND 16% RIDE BETWEEN FIVE AND 10 MILES.
THE MOST POPULAR TIMES TO VISIT THE TRAILS WAS WEEKEND MORNINGS, WEEKEND AFTERNOONS, AND WEEKDAY AFTERNOONS.
WE ASKED THE TOP FIVE REASONS FOR UTILIZING THE TRAILS.
WE RECEIVED EXERCISE, ENJOYING NATURE, A SAFER OPTION THAN WALKING OR BIKING ON THE STREET.
IT OFFERED A LONG, LONGER DISTANCES FOR WALKING AND BIKING AND FOR RECREATION.
WE ALSO ASKED WHAT PREVENTS PEOPLE FROM UTILIZING THE TRAILS, A LACK OF AMENITIES SUCH AS WATER LIGHTING AND RESTROOMS, THAT THERE WERE TOO MANY USERS ON THE TRAIL, TOO MANY GAPS WITHIN THE TRAIL SYSTEM, TOO FAR FROM WHERE THEY LIVED, AND A GENERAL LACK OF KNOWLEDGE ABOUT THE TRAILS.
WE ASKED RESPONDENTS TO RANK THEIR PRIORITIES FOR NEW TRAIL PROJECTS.
AND THESE ARE IN ORDER OF PRIORITY, UM, COMPLETING THE TRAIL SEGMENTS, MORE TRAIL CONNECTIONS TO NEIGHBORHOODS AND DESTINATIONS, WIDER TRAILS, AND MORE BEAUTIFICATION OF EXISTING TRAILS.
WE ALSO ASKED HOW INTERESTED FOLKS WERE IN USING THE GREENWAY TRAILS BEFORE SUNRISE AND AFTER SUNSET, WHICH WOULD REQUIRE LIGHTING.
38 INDICATED VERY INTERESTED, 35% WERE NOT INTERESTED, AND 27% SOMEWHAT INTERESTED.
THE TOP FIVE TRAIL AMENITIES USED INCLUDED WATER FOUNTAINS, SIGNAGE, PORTABLE TOILETS, WAY FINDING, SIGNAGE AND BENCHES.
WE ASKED FOLKS TO IDENTIFY DESIRED AMENITIES, AND THESE INCLUDED SHADE STRUCTURES, WAY FINDING SIGNAGE, BENCHES, TREE PLANTINGS, AND LIGHTING.
WE ASK QUESTIONS ABOUT FUTURE PLANNING AND OVERWHELMING SUPPORT FOR NEIGHBORHOOD TRAIL CONNECTIONS.
OVER 70% OF RESPONDENTS SUPPORTED A GREENWAY TRAIL CONNECTION IN THEIR NEIGHBORHOOD, AND OVER 80% INDICATED THAT FUTURE PLANNING SHOULD CONSIDER COMMUTER USE.
IN REGARDS TO SAFETY, ON A SCALE OF ONE TO FIVE, FIVE BEING THE SAFEST RESPONDENT SCORED SAFETY ON THE TRAIL OF FOUR AND SOME OF THE SAFETY CONCERNS INCLUDED PERSONAL SAFETY, VISIBILITY, CRIME OR THEFT, CARELESS USERS AND CROWDS IN TRAFFIC.
WE ASKED FOR ADDITIONAL COMMENTS OR FEEDBACK AND FOLKS SHARED OVERWHELMING AMOUNT OF SUPPORT FOR THE GREENWAY TRAILS AND THEY REITERATED THE DESIRE FOR MORE CONNECTIONS AND ENHANCEMENTS OF THE TRAIL SYSTEM.
[01:20:04]
AND I'D LIKE TO SHARE JUST A COUPLE OF THE KUDOS THAT WE RECEIVED IN THE SURVEY.THE GREENWAYS ARE ONE OF THE BEST INVESTMENTS THAT THE CITY OF SAN ANTONIO HAS EVER MADE.
I SEE A LOT OF PEOPLE USE THEM, ESPECIALLY FAMILIES WITH CHILDREN.
AND THANK YOU FOR THIS RESOURCE.
AS A SENIOR CITIZEN, I HAVE DISCOVERED A WONDERFUL ASSET TO MY LIFE BY ENJOYING THE ABILITY TO EXERCISE AND ENJOYING NATURE.
IT IS AMONG THE TOP THREE THINGS IN MY LIFE.
SO THAT CONCLUDES MY PRESENTATION.
THANK YOU ALL FOR YOUR TIME THIS AFTERNOON, AND HOMER AND I ARE AVAILABLE FOR QUESTIONS.
UM, AND UH, THANKS FOR THAT PRESENTATION AND FOR ALL YOUR HELP OVER THE PAST FEW WEEKS.
UH, CONNIE AND I HAVE BEEN WELL, AND HOMER, HOMER WAS THERE TOO, HAVE BEEN GOING PARK TO PARK IN DISTRICT SEVEN, UH, FINALLY CUTTING SOME RIBBONS ON A LOT OF THE WORK THAT WAS DONE DURING THE, THE PANDEMIC.
SO THANK YOU FOR ORGANIZING THAT.
CONNIE, UM, AT, UM, TURN IT UP TO COMMENTS FROM THE COUNCILWOMAN.
I KNOW, UH, COUNCILWOMAN GONZALEZ HAD TO DISCONNECT FOR A MINUTE, BUT SHE'LL BE BACK ON SOON.
UM, I DON'T SEE ANY HANDS RAISED.
DO YOU GUYS HAVE ANY COMMENTS AT THIS POINT? NO.
UM, SO CONNIE, WHAT I WAS WONDERING IS, UM, THERE ARE SOME SEGMENTS, UH, WE, WE ALL KNOW, RIGHT? THAT YOU COULDN'T BUILD THE GREENWAY TRAIL IN A DAY.
SO THERE ARE PARTS THAT ARE BUILT AND PARTS THAT AREN'T.
AND SO IS THAT CONTRIBUTING TO THE FEWER SURVEYS THAT YOU'RE GETTING FROM SOME PARTS OF THE CITY AS OPPOSED TO OTHER PARTS WHERE YOU DO SEE GOOD PARTICIPATION? THAT COULD BE A CON A CONTRIBUTING FACTOR, BUT WE ALSO KNOW THAT, UM, IN THE AREAS THAT WE DID SEE LOW RESPONSES, WE'RE GONNA MAKE AN EXTRA EFFORT TO REACH OUT TO THOSE COMMUNITIES BECAUSE FOR US, THE INPUT ISN'T OVER YET.
SO WE'RE GONNA CONTINUE TO DO THAT.
UM, BUT I THINK THAT MIGHT BE, UM, A GOOD REASON 7 8, 2, 4 9, WHICH WAS THE ZIP CODE WITH THE MOST RESPONSES IS ACTUALLY OUR VALERO TRAILHEAD NEIGHBORHOOD.
SO THAT'S ONE OF OUR FIRST TRAILHEADS THAT WE CREATED.
SO THERE'S A COMMUNITY THERE THAT IS USED TO HAVING THIS AMENITY THERE.
AND SO WE'RE THINKING THAT PROBABLY HAD A LOT TO DO WITH THAT AS WELL.
I THINK THE SURVEYS ARE GREAT TO GET, UM, QUALITATIVE FEEDBACK ON, YOU KNOW, WHAT PEOPLE VALUE, WHAT THE USER'S VALUE.
UH, I, I DO LIKE THE IDEA OF HAVING METRICS OF, YOU KNOW, HOW MANY PEOPLE ARE USING IT, WHAT HOURS, WHAT PARTS, UM, BUT I WONDER IS THERE ANOTHER, UH, EFFORT TO CAPTURE THAT MAYBE A LITTLE BIT MORE, UH, SYSTEMATICALLY SO THAT IT DOESN'T RELY ON AN OPTIONAL SURVEY.
BUT I KNOW LIKE ON WHEN I WORKED AT VIA, THERE'D BE PEOPLE WHO'D BASICALLY COUNT HOW MANY PEOPLE GET ON THE BUS, RIGHT? EVERY, UM, AND THEY WOULD DO IT A COUPLE TIMES A YEAR.
SO IS THERE ANYTHING, UH, LIKE THAT IN THE WORKS? YES, MR. AND I'LL, I'LL ANSWER THAT BOTTOM LINE IS YES.
UH, SO WE DO HAVE TRAIL COUNTERS ON SOME SEGMENTS.
WE ARE PROGRAMMING AND PLANNING TO DO MORE OF THOSE.
SO THAT'S AN ADDED WAY TO AUGMENT, UH, MAYBE TOUCHPOINT THAT WE WOULD HAVE, UM, WITH OUR TRUST STEWARD PROGRAM OR PARK LIAISONS TO REALLY SEE WHERE ARE THE KEY CORRIDORS, AND AGAIN, IN THE EVOLUTION OF OUR TRUST SYSTEM, UH, AND IN CONSIDERING AS A MOBILITY OP TRANSPORTATION OPTION, THOSE ARE THINGS THAT WE'LL NEED TO KNOW.
SO, UM, BUT FROM A DESIGN PERSPECTIVE, THAT'S HOW WE'RE TRYING TO CAPTURE THAT ADDITIONAL, UM, USERSHIP, IF YOU WILL.
WHEN DO YOU THINK YOU, YOU'LL HAVE SOME PRELIMINARY RESULTS ON THAT? UM, WE HAVE JUST A HANDFUL OF, UH, TRAIL COUNTERS AVAILABLE NOW, SO WE CAN SHARE THAT INFORMATION AT A SUBSEQUENT BRIEFING.
WE'RE CONTINUING TO BUILD IT OUT.
SO THE THING IS WHAT, YOU KNOW, TO CONNIE'S POINT, UM, WHERE WE HAVE AN INITIAL TRAIL HEAD, LIKE VALERO'S, OUR MOST POPULAR, UH, I KNOW, UH, COUNCILMAN GONZALEZ TALKED ABOUT THE INFILL AND SOME OF THE CONNECTION ON THE WEST SIDE.
THOSE ARE A LOT NEWER, QUITE FRANKLY, IN OUR TRAIL SYSTEM.
SO WE'VE GOT A TRAIL COUNTER THERE.
SO AS IT EXPANDS, WE'LL BE ABLE TO PROVIDE A MORE, UH, I THINK CITYWIDE PERSPECTIVE AS OPPOSED TO RIGHT NOW, JUST IN VERY LIMITED INSTANCES.
SO WE ARE MAKING THOSE MORE WIDELY AVAILABLE, BUT WE DO HAVE SOME PRELIMINARY NUMBERS THAT WE CAN UTILIZE TO DO SOME ANALYSIS.
AND AGAIN, WE CAN INCLUDE THAT IN, IN A FUTURE BRIEFING IF YOU'D LIKE.
BUT WE, WE NEED TO BUILD MORE TRAILS IN THOSE OTHER AREAS THAT WE KNOW WE NEED TO CONNECT TO.
SHOW COUNTERS WOULD BE PART OF THAT, UM, DESIGN EFFORT.
[01:25:01]
OKAY.SO I, SO FOR INSTANCE, ON ON OUR REGULAR STREETS, RIGHT, WHEN AN ISSUE COMES UP, WE'LL, WE'LL SEND OUT, UM, OUR PUBLIC WORKS CAN PUT A LITTLE STRIP OUT THERE AND THEY COUNT HOW MANY PEOPLE GO, GO OVER AND IT'S, UH, THEY'VE ALREADY GOT A SYSTEM SET UP FOR THAT.
SO LONG TERM, IF WE'RE GOING TO USE OUR TRAILS, UH, FOR, FOR ADDITIONAL PURPOSES BEYOND RECREATION, PERHAPS WE MIGHT WANNA SEEK SOME SORT OF, UH, PLANNING FUNDING TO, TO BE ABLE TO ANALYZE THAT.
SO IT'S NOT ALL, UM, COMING OUT OF YOUR BUDGET, BUT MAYBE THAT'S SOMETHING, UM, COUNCILWOMAN GONZALEZ AND I CAN TALK ABOUT.
I DON'T THINK WE'LL BE ABLE TO WORK ON IT TOGETHER VERY LONG SINCE SHE'S ONLY HERE FOR ABOUT ONE MORE, COUPLE MORE MONTHS WITH US.
UM, BUT ANYWAY, SOMETHING TO KEEP IN MIND.
THANK YOU VERY MUCH, UH, HOMER.
UM, COUNCILWOMAN, ANDREW SULLIVAN.
THE QUESTION THAT I HAVE, I KNOW THAT THE NEW PARKING AREA FOR THE SATO, UH, PRE-TRIALS HAS BEEN OPEN FOR A MOMENT, AND I JUST WANTED TO KNOW IF YOU'VE GOTTEN ANY FEEDBACK ON HOW PEOPLE ARE FEELING ABOUT PARKING THERE OR HOW MANY PEOPLE HAVE USED THAT PARKING AREA, UM, AND, AND JUST FIND OUT HOW THAT'S BEEN SINCE IT WAS OPENED.
YEAH, AND I MISSED THE LOCATION, MA'AM.
WHAT, WHICH WAS LOCATION? WAS THAT? IT'S THE ST.
IT'S RIGHT THERE OFF OF EAST COMMERCE RIGHT ACROSS FROM THE EAST SIDE SUBSTATION.
UH, WELL, IT'S BEEN POSITIVELY RECEIVED.
I BELIEVE WE OPENED THAT, I WANT TO SAY IT WAS EARLY, I THINK THIS FISCAL YEAR MAYBE.
UH, BUT IT IS BEEN VERY WELL RECEIVED.
UH, THAT WAS AN AREA PRIOR TO HOW IT LOOKS TODAY THAT WASN'T UTILIZED TO THE EXTENT THAT IT IS NOW.
SO WE KNOW THOSE LITTLE, YOU KNOW, INVESTMENTS IN THOSE NICHE AREAS MAKE A HUGE DIFFERENCE.
SO, UM, AND THOSE ARE THE TYPES OF THINGS THAT, YOU KNOW, WE LEARN, RIGHT? WE'RE A LIVING SYSTEM.
SO, UM, YOU KNOW, IT'S LARGELY, I WOULD SAY, UM, IT IS STILL AN ART.
I THINK WE'VE GOT A LOT OF THE SCIENCE BEHIND IT FIGURED OUT.
SO THAT'LL BE A MODEL THAT WE WILL CONTINUE TO USE, WHETHER, YOU KNOW, IT'S IN DISTRICT TWO CONNECTIONS, BUT REALLY JUST ANYWHERE IN THE TRAIL SYSTEM.
UM, I, I LOOK FORWARD TO SEEING MORE OF THOSE BECAUSE IT DOES GIVE DIRECT ACCESS AND SO THANK YOU.
UM, AND THEN HOW OFTEN ARE WE CLEANING UP THE TRAILWAYS? BECAUSE ONE THING THAT WE HEARD AMONGST THE TRAILWAYS OVER OFF OF FOUR 10 AND STAR CREST, UM, BEHIND THE TOBIN LIBRARY, UH, A LOT OF PEOPLE ARE SAYING THEY DON'T USE IT BECAUSE IT'S, IT'S JUST, UM, NOT LY PLEASING.
AND SO I WANTED TO KNOW HOW OFTEN DO WE CLEAN UP THOSE TRAILWAY SYSTEMS? SO WE HAVE CREWS ON OUR TRAILS, UH, EVERY DAY.
AND, UH, BASED ON THE TRAIL SYSTEM AND THE ROUTE THAT THEY'RE ON, UH, IT GETS TOUCHED MULTIPLE TIMES A WEEK.
UH, ANOTHER THING THAT, UM, YOU KNOW, WE EXPERIENCE OFTEN, AND I KNOW WE'RE, WE'RE IN STAGE TWO, IT HAS NOT RAINED.
UM, PART OF OUR PARK SYSTEM BEING RESILIENT IS REALLY TRYING TO MAKE SURE AFTER A HEAVY RAIN, OUR FIRST ORDER PRIORITY IS TO CLEAR ANY ACCESS ISSUES, CONNECT THE PEOPLE BACK TO THE TRAIL, THE CLEANUP.
UH, THAT'S JUST, UM, A BIGGER CHALLENGE BECAUSE AGAIN, I MEAN, A LOT OF OUR TRAILS ARE BUILT ALONG THE WATERWAYS IN THE SIGNIFICANT RAIN, IT GETS HIGHER THAN JUST AT THE FOOT OF THE BANK.
SO, UM, IN SOME AREAS WE DO EXPERIENCE LEAD, EXTENDED LEAD TIMES, UH, BUT WE HAVE A GREAT GROUP OF VOLUNTEERS THROUGH OUR VOLUNTEER PROGRAM.
UH, THE MILITARY, A LOT OF LOCAL SORORITIES, UH, AND FRATERNITIES HAVE BEEN A BIG HELP.
BUT THAT'S KIND OF MORE OUR MODEL TO HELP OUR SYSTEM REBOUND BACK TO OUR, WHAT WE DO DAILY.
WE DO HAVE DEDICATED CREWS, CREWS THAT SERVICE THE TRAILS SEVEN DAYS A WEEK.
WE'RE JUST NOT AT EVERY SEGMENT EVERY SINGLE DAY.
SO, UH, BUT WE CAN CONTINUE TO MONITOR AND LOOK AT THAT AREA OR, YOU KNOW, WE, WE HAVE A VERY POPULAR, UM, ADOPT A PARK PROGRAM.
THERE'S NO REASON WHY WE CAN'T EXPEND THAT ONTO OUR TRAIL SYSTEM FOR SOMEBODY WHO, YOU KNOW, A LOT OF ARE CREATURES OF HABIT.
THEY LIKE TO USE THE TRAIL THEY LIKE TO USE.
SO THAT'D BE AN OPPORTUNITY FOR US TO MAYBE SEE IF THEY'RE INTERESTED IN, UM, HELPING JUST DO A LITTLE BIT OF LIGHT DUTY VOLUNTEER WORK.
UM, THE COMMUNITY, AS CONNIE POINTED OUT, HAS SHOWN A TREMENDOUS SUPPORT FOR OUR PARK SYSTEM.
UH, BUT WE'LL WORK ON AND TAKE A CLOSER LOOK AT THAT AREA BEHIND TOBIN AND, UH, MAKE SOME IMPROVEMENTS THERE.
UM, AND THEN MY LAST QUESTION.
I KNOW THAT WE'VE BEEN WORKING WITH THE COUNTY, UM, TO SEE ABOUT HOW DO WE CLOSE THESE GAPS.
ARE THERE ANY CONVERSATIONS HAPPENING RIGHT NOW TO TALK ABOUT PUTTING IN PERMANENT RESTROOMS OR WATER FOUNTAINS?
[01:30:02]
NOT SO WA WATER FOUNTAINS THAT IS PART OF OUR DESIGN SYSTEM, NOT PERMANENT RESTROOMS. AGAIN, BECAUSE, UM, THESE ARE PRIMARILY IN, UH, ALONG OUR WATERWAYS FROM A DEVELOPMENT PERSPECTIVE, UM, THAT'S JUST NOT BEEN PART OF THE MODEL AND, AND WOULD BE VERY COSTLY WITH A LOT OF EXTRA, UH, REQUIREMENTS AND STANDARDS THAT WE'D HAVE TO ADHERE TO.BUT BACK TO WATER FOUNTAINS, THAT IS PART OF, UM, OUR BUILD OUT OF THE TRAIL SYSTEM, UH, AT KEY POINTS AND PRIMARILY AT CONNECTIONS AND TRAILHEADS.
SO WHEN BACK TO OUR DIALOGUE WITH THE COUNTY, UM, SHOULD THAT PLAN MOVE FORWARD AND WE'LL LEARN A LOT MORE HERE OVER THE SUMMER, UH, THAT WOULD BE, YOU KNOW, PART OF THE BASIC DESIGN STANDARD THAT WE WOULD EXPECT FROM THAT EFFORT.
THOSE ARE ALL MY QUESTIONS, MADAM CHAIR.
WELL, THANKS FOR THE PRESENTATION.
UH, AND WE'LL BE SEEING YOU ON THE TRAILS.
UM, AND OUR, OUR FINAL PRESENTATION FOR TODAY IS, UH, I'M REALLY EXCITED.
IT'S ACTUALLY THE FIRST TIME WE GET A BRIEFING FROM ONE OF OUR ADVISORY COMMITTEES, UH, TO THIS COMMITTEE, ONE OF COUNCIL ADVISORY COMMITTEES TO OUR, UH, CITY COUNCIL COMMITTEE HERE.
SO, UH, NOT LONG AGO, MY APPOINTEE TO THE DISABILITY ACCESS ADVISORY COMMITTEE SENT ME AN EMAIL AND SAID, HEY, HERE'S, UH, HERE'S OUR ANNUAL REPORT.
AND I THOUGHT, WELL, THAT'S GREAT.
I WISH
BUT I THOUGHT IT WAS WONDERFUL AND, UH, AND WORKED WITH HER TO SEE IF SOMEONE COULD COME GIVE US AN OVERVIEW OF THAT, OF THAT REPORT.
[7. 21-3000 A briefing by the Disability Access Advisory Committee including an overview of the committee’s purpose, accomplishments and partnership with the Disability Access Office. [Roderick Sanchez, Assistant City Manager; Razi Hosseini, Director, Public Works]]
UH, WE'LL HAVE A BRIEFING BY THE DISABILITY ACCESS ADVISORY COMMITTEE, UH, UH, LET'S SEE, INCLUDING AN OVERVIEW OF THE PURPOSE, ACCOMPLISHMENTS, AND PARTNERSHIP WITH THE DISABILITY ACCESS OFFICE.SO THE MEMO SAYS, SORRY, THE AGENDA SAYS RODERICK AND THEN RAZZIE, BUT I THINK SOMEBODY ELSE IS GOING TO SPEAK.
YES, MADAM CHAIR, WE HAVE JOSE MARTINEZ THAT WILL DO THE PRESENTATION TODAY.
CAN YOU INTRODUCE YOURSELF TOO? YEAH.
SO I'M ACTUALLY GONNA START HIM OFF.
SO I'M GONNA KIND OF FILL IN FOR RAZ AND ROD A LITTLE BIT.
AND SO MY NAME IS DEBRA CHARVIN AND I ACTUALLY OVERSEE THE CITY'S DISABILITY ACCESS OFFICE.
AND SO BEFORE I KIND OF INTRODUCE JOSE TO TALK ABOUT THE ADVISORY COMMITTEE, I JUST WANTED TO KIND OF, UH, TALK A LITTLE BIT AND GIVE SOME INFORMATION ABOUT OUR OFFICE AND HOW WE CONNECT WITH THE DISABILITY ACCESS ADVISORY COMMITTEE.
SO IF WE CAN KIND OF GO TO OUR FIRST SLIDE, THAT WOULD BE GREAT.
SO JUST TO KIND OF GIVE YOU GUYS AN OVERVIEW, OUR OFFICE HAS ACTUALLY EXISTED SINCE 1978.
AND SO OUR MISSION IS SIMPLE AND COMPLEX AT THE SAME TIME, AND IT REALLY IS TO MAKE SURE THAT ALL OF OUR RESIDENTS, REGARDLESS OF ABILITY, CAN FULLY ENGAGE IN OUR CIVIC AND COMMUNITY LIFE.
AND WE DO THIS BY MAKING SURE THAT THE CITY PROGRAMS AND SERVICES ARE ACCESSIBLE AND USABLE TO INDIVIDUALS WITH DISABILITIES.
SO OUR OFFICE DOES THIS BY OUR FOCUSING ON OUR THREE CORE SERVICES, WHERE WE'RE, WE HAVE THIS ONE SERVICE, WHICH IS REALLY HOW WE WORK TO IMPROVE COMPLIANCE INSIDE OUR CITY.
WE ACTUALLY, OUR OFFICE SERVES AS THE CITY'S, UH, COORDINATOR, A D A COORDINATOR, AND 5 0 4 COORDINATOR OF RECORD.
SO WE OBVIOUSLY PARTNER WITH DEPARTMENTS ON ANY TYPE OF COMPLAINT RESOLUTIONS, AND WE ALSO PARTNER WITH THEM ON TRANSITION PLAN MONITORING AS REQUIRED UNDER, UH, THE DIFFERENT LAWS AND STANDARDS THAT WE WORK WITH.
UH, BUT WHAT WE REALLY DO IS WE REALLY FOCUS ON HOW WE CAN GET THIS MEANINGFUL USE DONE THROUGHOUT THE CITY.
AND SO OUR OFFICE PROVIDES TECHNICAL ASSISTANCE, SO WE ACTUALLY RUN EMAIL AND PHONE THAT ANYONE CAN CALL US, REGARDLESS OF WHETHER YOU'RE A CITY DEPARTMENT, YOU'RE A PUBLIC BUSINESS PERSON, OR JUST A COMMUNITY RESIDENT.
AND WE NOT ONLY PROVIDE, UM, TECHNICAL GUIDANCE AND ASSISTANCE ON TECHNICAL STANDARDS, DISABILITY, KIND OF SOME, UH, A D A AWARENESS, THINGS LIKE THAT.
UM, BUT WE ALSO SERVE AS A TECHNICAL ADVISOR TO DIFFERENT DEPARTMENTS AS THEY'RE WORKING ON DIFFERENT PROJECTS AND INITIATIVES.
UM, ONE OF THE OTHER THINGS OUR OFFICE DOES IS DO, UH, DESIGN PLAN REVIEWS.
SO NOT ONLY ARCHITECTURAL, UM, OR INFRASTRUCTURE RELATED IN THE PUBLIC RIGHT OF WAY, BUT WE ACTUALLY WORK WITH I T S D ON DIGITAL DESIGN AND DIGITAL ACCESSIBILITY, UM, AS THEY'RE WORKING ON DIFFERENT, UM, PROJECTS AND INITIATIVES THROUGH THEM.
UM, WE ALSO PROVIDE STAFF TRAINING.
WE ALSO, UH, DEVELOP DIFFERENT TYPES OF EDUCATIONAL
[01:35:01]
MATERIALS AND GUIDANCE, UM, THAT EITHER STAFF CAN USE AND SOMETIMES THE PUBLIC, DEPENDING ON KIND OF WHICH SITUATION WE'RE WRITING FOR.BUT THOSE TWO SERVICES COMPLETELY LEAD INTO WHAT WE'RE TRYING TO DO.
WE'RE TRYING TO ADVANCE EQUITY AND, AND INCLUSION FOR PEOPLE WITH DISABILITIES.
AND SO WE DO THIS BY BUILDING PARTNERSHIPS, AND WE LOOK AT OUR COMMUNITY PARTNERSHIPS AS BOTH INTERNAL, HOW WE WORK WITH OTHER CITY DEPARTMENTS, BUT HOW WE'RE WORKING WITH OUR COMMUNITY ORGANIZATION.
UM, AND ONE OF THE WAYS THAT WE FEEL THAT WE'VE BEEN DOING, UM, THAT WE'RE WORKING AND FOCUSING ON MORE IS HOW WE CAN BUILD THESE DISABILITY DATA SETS THAT A LOT OF ORGANIZATIONS NEED AS PART OF THEIR STRATEGIC AND PROGRAM PLANNING.
AND SO WE'RE WORKING, UM, ON HOW WE CAN ALSO DISAGGREGATE THIS DATA, UM, BASED ON RACE, ETHNICITY, ETHNICITY AND GENDER AS WE KIND OF MOVE FORWARD.
BUT ONE OF THE STRONGEST PIECES THAT WE DO IN HOW WE ADVANCE EQUITY IS MAKING SURE THAT PEOPLE WITH DISABILITIES HAVE A VOICE AT THE, AT THE CITY'S TABLE.
AND SO WE ACTUALLY SERVE AS THE CITY'S LIAISON TO THE DISABILITY ACCESS ADVISORY COMMITTEE.
AND SO I'M GONNA GO AHEAD AND TURN THIS OVER, UH, TO PRESENTATION TO JOSE MARTINEZ.
HE IS THE CHAIR OF THE, UH, DISABILITY ACCESS ADVISORY COMMITTEE, AND HE IS AN ASSISTIVE TECHNOLOGY TRAINER AT THE SAN ANTONIO LIGHTHOUSE FOR THE BLIND.
GOOD AFTERNOON COUNCIL MEMBERS, AND THANK YOU FOR THE, AND, UH, FOR INVITING ME TO SPEAK AT, UM, THIS, UH, TO THIS COMMITTEE.
THE DISABILITY COMMUNITY IN SAN ANTONIO IS A GROWING AND DIVERSE POPULATION WITH UNIQUE NEEDS AND ABILITIES.
THE DISABILITY ACCESS ADVISORY COMMITTEE, UM, OR DAC, WAS ESTABLISHED IN, UM, BY COUNCIL IN 1979 AND SERVES AS THE CITY'S CONNECTION TO ALMOST, UM, A QUARTER, A QUARTER OF A MILLION SAN ANTONIO RESIDENTS LIVING WITH A DISABILITY.
UM, OUR ROLE IS TO ADVOCATE FOR PEOPLE LIVING WITH DISABILITIES AND PROVIDE CITY STAFF WITH, UM, POSSIBLE SOLUTIONS TO, UH, THE CHALLENGES OUR, UH, COMMUNITY FACES EVERY DAY.
OUR MEMBERS PROVIDE THE LIVED EXPERIENCE AND KNOWLEDGE SO CITY STAFF CAN IMPROVE, UH, ACCESSIBILITY IN CITY PROGRAMS, SERVICES, AND FACILITIES.
UH, I SERVE AS THE CURRENT CHAIR FOR THE, UH, COMMITTEE.
AND MS. UH, MELANIE KAUFMAN SERVES AS THE VICE CHAIR, BOTH CITY COUNCIL MEMBERS AND THE MAYOR, UH, APPOINT MEMBERS, UH, TO REPRESENT THEM IN THIS, IN THIS COMMITTEE, MEMBERS OF THE COMMITTEE HAVE AN EXTENSIVE EXPERIENCE AND KNOWLEDGE IN THE DISABILITY COMMUNITY, EITHER AS A INDIVIDUAL LIVING WITH A DISABILITY OR A FAMILY MEMBER, OR A DISABILITY SERVICE PROFESSIONAL.
UM, OUR GOAL IS TO HAVE A MAJORITY OF MEMBERS WHO ARE LIVING WITH A DISABILITY AND TO HAVE AS MANY TYPES OF DISABILITY, UH, EXPERIENCES REPRESENTED IN OUR MEMBERSHIP.
WE CURRENTLY HAVE SEVERAL VACANT POSITIONS ON THE, UH, COMMITTEE, AND WE WOULD LIKE TO WORK WITH, UH, THE INDIVIDUAL COUNCIL OFFICES TO ENSURE THAT THESE, UH, VACANCIES, UH, BE FILLED, UM, AS SOON AS POSSIBLE.
THE DAC SERVES AS, UH, VOICE FOR THE DISABILITY, UM, FOR THE DISABILITY COMMUNITY, AND DOES, UH, A AND IN THIS, THIS ROLE ALLOWS US TO CREATE, UH, PARTNERSHIPS BETWEEN THE RESIDENTS, ELECTED LEADERSHIP, CITY STAFF, AND THE DISABILITY ACCESS OFFICE.
UH, WE BELIEVE IN OPEN COMMUNICATION WHERE WE RECEIVE INFORMATION AND PROVIDE FEEDBACK SO WE CAN ALL WORK TOGETHER TO IMPROVE OUTCOMES FOR INDIVIDUALS LIVING WITH DISABILITIES.
UM, IN 2020 WAS A UN UNUSUAL AND CHALLENGING, UH, YEAR FOR THE, UM, ENTIRE COMMUNITY, AND OUR COMMITTEE
[01:40:01]
ADDRESSED THESE CHALLENGES HEAD-ON.UH, WE PARTNERED WITH THE BEXAR COUNTY, UH, TECHNICAL ADVISORY COMMITTEE WITH, UH, PERSONS WITH DISABILITIES TO ADDRESS, UH, COVID RESPONSE AND, UH, RECOVERY.
UH, THESE EFFORTS, THE TWO COMMITTEES DEVELOPED RECOMMENDATION LETTERS FOR CITY AND COUNTY LEADERSHIP TO, UH, TO ENCOURAGE BUDGET AND, UH, TARGET PLANNING, UH, GOALS AND, UM, ACCESSIBILITY IMPROVEMENTS TO ENHANCE ACCESS TO OPPORTUNITIES AND AVAILABILITY OF HEALTH SERVICES AND EMPLOYMENT OPPORTUNITIES FOR PEOPLE IN THE DISABILITY COMMUNITY.
UM, OUR MEMBERS ALSO CREATED A LETTER OF SUPPORT FOR INCLUDING A, UH, ADULT CHANGING STATIONS IN NEW, UH, FACILITIES, INCLUDING.
AND THEN, UH, THERE WAS ALSO A LIST PROVIDED, UM, FOR PRIORITY LOCATIONS FOR POTENTIAL, UH, STATIONS AS WELL.
IN AT 2021, THE DAC WILL CONTINUE OUR FOCUS ON EQUITY FOR THE DISABILITY COMMUNITY.
OUR PRIORITY IS TO IMPROVE, UH, REPRESENTATION OF PEOPLE LIVING WITH DISABILITIES ON A CITY, COMMITTEES, BOARDS, UH, COMMISSIONS AND WORKING GROUPS.
AND WE WOULD LIKE TO SEE THE LEVEL OF REPRESENTATION EQUAL TO OUR OVERALL REPRESENTATION IN, IN THE COMMUNITY.
UH, MEMBERS WILL FOCUS ON DEVELOPING PARTNERSHIPS, UH, WITH THE TRANSPORTATION DEPARTMENT, THE ECONOMIC DEVELOPMENT DEPARTMENT, AND THE PARKS AND RECREATION DEPARTMENT AS WELL.
UM, OUR THIRD GOAL IS TO IMPROVE COMMUNICATION BETWEEN OUR MEMBERS AND THE COUNCIL, UM, MEMBERS WE REPRESENT.
UM, WE ARE CURRENTLY, UH, TO, TO WORK ON THAT.
WE'RE CURRENTLY DEVELOPING A WELCOME AND INFORMATION PACKET FOR, UH, COUNCIL MEMBERS AND STAFF.
THE CITY OF SAN ANTONIO, UH, HAS COME FAR SINCE OUR BEGINNINGS IN 1979, BUT WE STILL HAVE MORE TO DO.
UH, I ASK YOU THIS COUNCIL COMMITTEE TO CONSIDER THESE IDEAS AS YOU FOCUS ON CITY INITIATIVES.
ARE PEOPLE LIVING WITH DISABILITIES INCLUDED IN THE PLANNING AND IMPLEMENTATION OF STRATEGIC PLANS, PROGRAMS AND SERVICES? ARE THERE TARGETED GOALS WITH PROJECTS FOR PEOPLE LIVING WITH DISABILITIES? ARE PROJECTS THAT HELP, UH, PEOPLE LIVING WITH DISABILITIES PRIORITIZED? DOES THE CITY HIRE COMPANIES WITH, WITH EMPLOYEES, OR ARE OWNED BY PEOPLE WITH DISABILITIES? ARE PEOPLE WITH DISABILITIES REPRESENTED ON CITY BOARDS, COMMITTEES, OR WORKING GROUPS? CITY PROGRAMS AND INITIATIVES MUST BE PERSON CENTERED AND INCLUSIVE OF PEOPLE LIVING WITH DISABILITIES.
WE MUST BE INTENTIONAL IN OUR CHOICES BY BRINGING PEOPLE LIVING ALL TYPES OF DISABILITY EXPERIENCES TO THE TABLE, NOT ONLY TO HEAR THEIR ISSUES, BUT ACT ON THEIR SOLUTIONS.
AND OUR COMMITTEE IS COMMITTED TO BEING YOUR PARTNER IN THIS PROCESS.
I, ON BEHALF OF THE DAC THANK THE MEMBERS OF THIS, UH, COUNCIL COMMITTEE FOR YOUR CONTINUED SUPPORT OF OUR EFFORTS, UH, THAT WILL HELP AND MAKE SAN ANTONIO A LEADER IN EQUITY IN THE DISABILITY COMMUNITY.
[01:45:01]
MEMBERS AND YOUR STAFF TO ATTEND ONE OF OUR UPCOMING MEETINGS, UH, AT THIS MOMENT.IF YOU HAVE ANY, UH, QUESTIONS OR COMMENTS, DEBRA AND I ARE HERE AND, UH, FOR, FOR THOSE AND TO DISCUSS THOSE WITH YOU.
THANK YOU VERY MUCH MR. MARTINEZ, FOR, UH, ALL YOUR WORK ON THE DECK AND FOR BEING HERE TODAY TO PROVIDE THIS PRESENTATION.
UM, I, I JUST HAVE SOME, UM, SOME QUICK QUESTIONS BEFORE I TURN IT OVER.
UM, JOSE AND, AND DEBORAH, YOU KNOW, THE ITEMS TO CONSIDER AT THE END OF THIS PRESENTATION.
I DON'T KNOW IF YOU COULD, UH, BRING UP THAT SLIDE.
UH, THESE ARE, I MEAN, THESE ARE GREAT QUESTIONS.
HOW CAN WE, UM, I THINK SOME OF THESE ARE SOME BASIC QUESTIONS THAT, THAT WE CAN ASK.
UM, WOULD IT BE POSSIBLE FOR THE DISABILITY, UM, UH, ACCESS OFFICE TO HELP US GET SOME OF THESE QUESTIONS OR, OR QUESTIONS ANSWERED? YEAH, I MEAN, THAT'S ONE OF THE THINGS THAT WE CAN DO.
SO ONE OF THE, THE WAYS THAT WE SERVICE THIS TECHNICAL ADVISOR TO CITY DEPARTMENTS AND AS GROUPS ARE WORKING ON DIFFERENT INITIATIVES IS TO EITHER SIT AT THE TABLE AND HELP THEM WITH, WITH KIND OF THESE ACCESSIBILITY AND INCLUSION QUESTIONS, BUT TO ALSO CONNECT THE DISABILITY COMMUNITY BASED ON WHAT THEIR NEEDS ARE.
SO, FOR EXAMPLE, AS WE'RE WORKING WITH I T S D ON DIFFERENT ACCESSIBILITY PROJECTS, LIKE THE COVID PORTAL THAT WE RELEASED THIS YEAR, WE WERE CONNECTING THEM WITH THE DIFFERENT COMMUNITY MEMBERS SO THEY COULD HELP WITH USER TESTING, SO THEY COULD HELP PROVIDE FEEDBACK ON THAT PROCESS.
AND SO THAT'S DEFINITELY SOMETHING THAT WE CAN DO, UM, AND WE CAN, UH, DEFINITELY, UM, CONNECT WITH WHATEVER INITIATIVE THAT THE COUNCIL WOULD LIKE US TO WORK ON.
WELL, UM, I'LL, I'LL START WITH THAT AND THEN I'LL, LET'S SEE WHAT OTHER QUESTIONS WE GET FROM OUR, FROM MY COLLEAGUES HERE.
SO, COUNCILWOMAN, ANDREW SULLIVAN.
WELL, THANK YOU, MADAM CHAIR AND, AND THANK YOU, JOSE.
SO, ONE OF THE THINGS THAT STILL WEIGHS ON MY HEART, UM, WHEN IT COMES TO THE COVID RESPONSE AND THE INFORMATION BEING GIVEN, UM, IS WE HAVE A LOT OF PEOPLE THAT SIGN.
AND SO I REALLY DON'T KNOW HOW THEY'RE GETTING THEIR MATERIAL, UM, IF THEY SIGN OR IF THEY'RE VISUALLY IMPAIRED.
UM, ARE WE SENDING OUT IN BRAILLE? IS THERE A PHONE NUMBER SPECIFICALLY, UH, FOR THOSE INDIVIDUALS TO CONTACT TO GET THE INFORMATION? SO IF YOU COULD SPEAK A LITTLE BIT TO WHAT THAT LOOKS LIKE.
SO, SO FROM OUR PERSPECTIVE, AS WE'VE BEEN WORKING WITH THE OFFICES AND NOW HOW THE DAC HAS ALSO KIND OF SUPPORTED THE DIFFERENT COVID RESPONSE AND RECOVERY INITIATIVE, ONE OF THE BIGGEST PIECES THAT HAPPENED WAS THE PARTNERSHIP WITH THE OFFICE OF EMERGENCY MANAGEMENT, BECAUSE WE DO HAVE, UH, AN ACCESSIBLE ALERT SA PROGRAM THAT PROVIDES ALERTS, UM, IN SIGN LANGUAGE WITH A S L INTERPRETERS.
UM, AND IT IS COMPLETELY, UH, COMPATIBLE WITH BRAILLE PRINTERS.
SO FOR THE COMMUNITY THAT IS DEAF-BLIND, THEY CAN ACCESS THAT.
AND ONE OF THE THINGS THAT WE DID WITH THE OFFICE OF EMERGENCY MANAGEMENT WAS PROVIDE COMMUNITY INFORMATION THROUGHOUT C OVID 19.
AND SO NORMALLY THIS TYPE OF ALERT SYSTEM WOULD BE FOR WHAT WOULD BE CONSIDERED EMERGENCY ALERTS.
YOU KNOW, THE TORNADO IS COMING, THE FLOOD IS COMING, BUT WE HAD WORKED WITH THEM, AND I'M GOING TO SAY WE DID SOMETHING OVER LIKE 70 OR 75.
I'D HAVE TO GO BACK AND ACTUALLY LOOK AT THE REGULAR, AT THE FINAL NUMBER, UM, ON THIS IS WHERE YOU CAN GO GET VACCINES.
THIS IS WHERE, HEY, DID YOU KNOW THAT YOU CAN GET RENT AND UTIL AND MORTGAGE ASSISTANCE THROUGH THIS COMMUNITY, UH, PORTAL? DID YOU KNOW THAT YOU COULD CALL THIS NUMBER FOR UTILITY ASSISTANCE? THIS IS WHERE YOU CAN GO GET FOOD, UM, WITH THE FOOD BANK.
SO THAT WAS ONE OF THE WAYS WE TRIED TO DO THAT.
UM, IT'S NOT A PERFECT SYSTEM, UM, BUT THAT'S ONE OF THE WAYS THAT WE TRIED TO HELP THAT COMMUNITY AND MAKE SURE THAT WE WERE REACHING EVERYONE.
UM, AND, AND THEN AS WE'RE ROLLING OUT THE INFORMATION ON, UH, THE COVID VACCINES AND HOW ARE WE CONNECTING OUR, OUR DISABILITY COMMUNITY TO THOSE VACCINES, IS IT BY WAY OF A A TEXT ALERT SYSTEM AS WELL? OR, UM, ARE WE USING A DIFFERENT, UM, MECHANISM TO GET THE INFORMATION OUT ABOUT THE WAITING LIST AND
[01:50:01]
ABOUT THE ALIMO DOME OR TEXT? SO, SO A LOT OF THAT HAS BEEN KIND OF MERGED TO WHAT DR.BRIDGER WAS TALKING ABOUT BEFORE, HOW DIFFERENT HOME HEALTHCARE AGENCIES AND DIFFERENT ORGANIZATIONS WERE KIND OF GETTING FUNNELED THROUGH THE PROGRAMS THAT THEY ALREADY HAD.
SO I CAN TELL YOU THAT I'VE BEEN PART OF THE VACCINE CONVERSATIONS AND THE DIFFERENT HEALTH, UH, CONVERSATIONS.
AND SO WE HAVE BEEN TRYING AS MUCH AS POSSIBLE TO MAKE SURE THAT IT KIND OF STAYS IN THAT INCLUSIVE SYSTEM.
SO THERE'S NOT ONE NUMBER FOR PEOPLE WITH DISABILITIES, ONE NUMBER FOR THE OTHER, YOU KNOW, REGULAR COMMUNITY MEMBERS.
AND SO IT'S BEEN PROCESSED IN THAT WAY.
AND IF YOU NEED MORE DETAILS, I CAN DEFINITELY WORK ON GETTING THAT TO YOU.
I JUST WANNA THANK MS. ANNA LEWIS, WHO IS OUR DISTRICT TWO
AND I AM LOOKING FORWARD TO ATTENDING ONE OF YOUR MEETINGS AND SEEING HOW WE CAN TRULY, UM, BE INCLUSIVE WHEN WE'RE TALKING ABOUT OUR PARKS, OUR TRAILWAYS, UM, AND EVEN ECONOMIC DEVELOPMENT AND HOUSING.
AND SO I'M LOOKING FORWARD TO, TO HEARING THAT DISCUSSION AND ALSO SEEING THE REPORT, UH, THAT COUNCILWOMAN SANDOVAL WAS SPEAKING OF.
BUT THOSE ARE ALL MY COMMENTS AND QUESTIONS.
THANK YOU SO MUCH MR. MARTINEZ FOR COMING AND, UM, BRIEFING US AND BEING A PART OF THIS, BECAUSE I THINK IT IS ABSOLUTELY INTEGRAL THANK YOU, CHAIR, THAT WE FINALLY WERE ABLE TO HAVE OUR BRIEFINGS FROM OUR ADVISORY GROUP.
I'M, I'M VERY EXCITED ABOUT THAT.
AND, UH, THANK YOU SO MUCH, UH, DEBORAH FOR, FOR BEING HERE AND ALL OF YOUR COORDINATION.
AND YES, WE UNDERSTAND THAT THIS, THIS COMMITTEE, THIS, UH, THIS COMMITTEE HAS BEEN HERE FOR A VERY LONG TIME, BUT I THINK, UM, WE HAVE A GREAT OPPORTUNITY AS WE MOVE FORWARD TO REALLY INTEGRATE THIS INTO, UM, NOT JUST CONVERSATION, NOT JUST CONVERSATION AS A REACTION, BUT BEING PROACTIVE AS WE'RE DEVELOPING THE POLICIES.
SO I WOULD BE INTERESTED CHAIR THAT AND, AND, UH, DAVID, NOT THAT I WANT THE, THE COMMITTEE, UH, THE DECK TO ALWAYS COME TO US, BUT AS WE'RE HAVING THE CONVERSATION OF PREPARING FOR THE NEXT BOND PACKAGE, WE ARE TALKING ABOUT ALL OF THESE SIX CATEGORIES, MAYBE MORE, UM, WHEN IT COMES TO STREETS, INFRASTRUCTURE, DRAINAGE, HOUSING, UM, ALL OF THESE DIFFERENT ELEMENTS.
I THINK THAT IS IMPORTANT TO HAVE THIS, UH, HAVE OUR D GROUP COME AND INFORM KIND OF LIKE THOSE QUESTIONS TO CONSIDER THAT HE HAD ON SLIDE NUMBER NINE, I THINK IT WAS TO CONSIDER THEM, TO MAKE SURE THAT WE KEEP THIS EMBEDDED IN OUR, OUR POLICIES AS WE'RE MOVING FORWARD.
UM, AND JUST SO ALL OF US CAN HEAR IT AT ONE TIME.
I ALSO BELIEVE IT'S IMPORTANT THAT WE CAN CONSIDER TO MAKE THESE, UM, ITEMS TO CONSIDER WHEN YOU'RE DOING YOUR, UH, BUDGET GOAL SETTING SESSIONS AS WELL.
UM, WHEN WE'RE TALKING ABOUT INCREASING DOLLARS TO PUBLIC HEALTH, AS WE'RE TALKING ABOUT PUBLIC SAFETY, AS WE'RE HAVING THE TOWN PUBLIC SAFETY TOWN HALLS, THAT IT'S INCLUDED.
AND WE HAVE THESE, UM, BUILT IN TO THE CONVERSATION HERE.
AND AS WE'RE HAVING THE U D C CONVERSATIONS, THAT IT'S CONTINUING TO HAVE, UM, THESE ELEMENTS BROUGHT IN AND MAKE SURE THAT OUR, OUR PARTNERS IN THE, UM, MANY OF OUR PARTNERS WHO WORK WITH US ON, YOU KNOW, TALKING ABOUT THE U D C, TALKING TO THE CHAMBERS, TALKING TO EXA, TALKING TO SABOR, AND, AND ALL OF THEM, THAT WE ALSO, UM, SHARE WITH THEM WHAT OUR, UH, OUR DAC COMMITTEE HAS AND HAS APPROACHED US WITH THAT.
WE ALWAYS KEEP THAT AT THE, AT TOP OF MIND.
SO, UM, TO COUNCIL MEMBER ANDREW SULLIVAN'S POINT, YES, I BELIEVE THAT THESE ARE ALL INTEGRATED, THEY'RE ALL INTERWOVEN IN EVERY PART OF THE CITY, THE CITY PERIOD, UH, THE STORY OF THE CITY, OUR DEPARTMENTS OF THE CITY, UM, AND HOW WE SERVE ALL OF OUR CITIZENS SO THAT IT IS A GOOD AND SAFE AND EFFECTIVE WORKING PLACE FOR ALL SANTON OF ALL ABILITIES.
UM, THANK YOU VERY MUCH, CHAIR.
THANK YOU COUNCILWOMAN, UH, FOR YOUR, FOR YOUR COMMENTS.
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UH, MR. MCCAREY, DEBORAH, DO YOU GUYS WANNA TELL US MAYBE WHAT, WHAT ARE SOME NEXT STEPS ON, ON THIS? SO, IN TERMS OF NEXT STEPS FOR THIS PARTICULAR SUBJECT, UM, I THINK ONE OF THE THINGS THAT WE'LL DO IS WE TOOK SOME NOTES AND AS PART OF OUR TAKEAWAY, I THINK WE'LL GET A CHANCE TO SHARE IT WITH ROD, UH, AS WELL AS WHAT'S HAPPENING WITH OUR, OUR BOND.BUT WE ALSO HAD SOME OTHER STEPS THAT WERE TAKEN AWAY THAT I THINK WAS VERY CRITICAL, AND THAT WAS WITH OUR BOARDS AND COMMISSIONS.
THESE ARE GREAT OPPORTUNITIES FOR KIND OF LEADING THE WAY AS WE MOVE FORWARD, BUT I'M THINKING THAT WE'VE GOT SOME, UH, MORE WORK TO DO, UH, AND WE'VE DONE SOME GREAT WORK.
I, I DO APPRECIATE THE, UH, OFFICE OF EQUITY AND THE CONVERSATION SPEAKING TO EQUITY AS IT CONTINUES TO MOVE FORWARD.
SO I'LL PROBABLY HAVE TO GO OFFLINE AND GET SOME DETAILS, UH, FROM HIS CHECK COMMITTEE, BUT I'M LOOKING FORWARD TO TRYING TO ADVANCE SOME OF THE INFORMATION WE SHARE TODAY.
AND I CAN TELL YOU RIGHT NOW THAT WE HAVE BEEN IN CONVERSATIONS WITH THE CITY CLERK'S OFFICE.
UM, I KNOW THAT THERE'S A, A NEW, UH, POTENTIAL PROCESS GOING, UH, COMING ONLINE SOON, UH, RELATED TO BOARDS AND COMMISSIONS AND APPLICATION PROCESSES.
AND WE HAVE BEEN IN THAT CONVERSATION ABOUT HOW WE CAN ADD DISABILITY AS A DEMOGRAPHIC QUESTION, UM, IN THAT OPTIONAL PIECE SO WE CAN HELP TRACK THAT CONVERSATION A LITTLE BIT BETTER AS WELL AS YOU GUYS CAN MAKE BETTER DECISION, UH, BETTER CHOICES OR MORE INFORMED CHOICES AS YOU GUYS GET THOSE APPLICATIONS AND REVIEW THOSE.
ALRIGHT, WELL THANK YOU ALL VERY MUCH.
THAT CONCLUDES OUR MEETING FOR TODAY.
COUNCIL WANTED, I, I HAVE A QUICK, QUICK QUESTION.
UM, AS WE'RE THINKING ABOUT THE BOARDS AND COMMISSIONS AND THE NEW APPLICATION, IS THERE A SPEAKING TO PORTION OF THAT TO WHERE PEOPLE CAN ACTUALLY TALK INTO THE APPLICATION, THEIR INFORMATION OR THE APPLICATION CAN TALK BACK, UM, TO HELP THEM FILL IT OUT? I DON'T KNOW IF THAT'S A FEATURE THAT I T S D CAN ADD INTO THERE, OR IT'S JUST A QUESTION.
I'M SORRY, IT JUST CAME TO MY MIND AS WE WERE TALKING.
UH, DEBORAH, WOULD YOU HAPPEN TO KNOW? NO, I DO NOT KNOW WHETHER OR NOT THERE COULD BE A WAY FOR THEM TO UPLOAD A VIDEO OR UPLOAD, UPLOAD VOICE, UH, VOICE ANSWERS.
THAT'S A QUESTION WE HAVE TO FOLLOW UP WITH.
THAT'S ALL I HAD, COUNCILWOMAN.